Title | HOW DOES IT FEEL |
Brand | MERCEDES-BENZ |
Product/Service | E-KLASSE W213 |
Category |
A05. Cars & Automotive Products & Services |
Entrant
|
ANORAK Berlin, GERMANY
|
Idea Creation
|
ANTONI Berlin, GERMANY
|
Production
|
ANORAK Berlin, GERMANY
|
Credits
Christian Aeby |
ANORAK |
Director |
Rodrigo Prieto |
ANORAK |
Cinematographer |
André Kemper |
antoni Berlin |
Creative Director |
Martin Pross |
antoni Berlin GmbH |
Creative Director |
Marcell Francke |
antoni Berlin GmbH |
Creative Director |
Veit Moeller |
antoni Berlin GmbH |
Creative Director |
Marty Schenk |
ANORAK Film |
Editor |
Christiane Dressler |
ANORAK Film GmbH |
Managing Director |
Brief Explanation
Intelligence runs in the family: the new E-Class family
The new E-Class family impresses with its intelligent safety systems as well as through its performance. Therefore Mercedes Benz is staging the cars: E-Class sedan, sedan, T-model, all-terrain, convertible and coupe this way in its latest TV spot.
The spot shows a new aspect of how the combination of driving dynamics and intelligent driving assistance systems creates a very special driving experience. Elegant and dynamic as the E-Class sedan itself can thus behave protagonist undisturbed by the night. While the vehicle is tailored to your habits and needs through intelligent vehicle features, Such as Apple Car Play, the Steering Assistant, or the Active Dodge Wizard.
Without a doubt, Mercedes-Benz proves to be a new benchmark for modern technology and safety systems. However, the usual "unwind" of technical information, but with dynamic images and with a self-evident that the protagonist can only concentrate on the