MOMETAHEXAL – A WORLD WITHOUT HAY FEVER
Title | MOMETAHEXAL – A WORLD WITHOUT HAY FEVER |
Brand | HEXAL AG, NOVARTIS COMPANY |
Product/Service | MOMETAHEXAL |
Category |
A02. OTC Applications |
Entrant
|
SERVICEPLAN HEALTH & LIFE München, GERMANY
|
Idea Creation
|
SERVICEPLAN HEALTH & LIFE München, GERMANY
|
PR
|
SERVICEPLAN HEALTH & LIFE München, GERMANY
|
Production
|
SERVICEPLAN HEALTH & LIFE München, GERMANY
|
Credits
Alex Schill |
Serviceplan |
Chief Creative Officer |
Mike Rogers |
Serviceplan Health & Life GmbH & Co.KG |
Creative Partner |
Christoph Bohlender |
Serviceplan Health & Life GmbH & Co.KG |
Creative Director |
Sven Hartmann |
Serviceplan Health & Life GmbH & Co.KG |
Art Director |
Hans Weizenegger |
Serviceplan Health & Life GmbH & Co.KG |
Copywriter |
Anett Grünbeck |
Neverest |
Executive Producer |
Nici Ostermeier, Maggy Fischer |
Neverest |
Producer Postproduction |
Manuel Kotulla, Inés Kossak, Robert Csakvari, Chris Faber |
Neverest |
VFX & Animation |
Martin Bierbaum |
Neverest |
Editor |
Maximilian Gerlach, Jessica Benzing |
KRONCK |
Director |
Pablo B. de Falcon |
DE FALCON |
Executive Music Producer |
Brief Explanation
In the surreal style spot, people who have suffered, year after year, with hay fever are finally able to enjoy nature thanks to MometaHexal.
They can barely contain their excitement as they enjoy their newly found tolerance for pollen and dive ecstatically into nature.