Title Brand Product / Service Entrant Company Location Idea Creation Company Location Production Company Location Award
A03 Cars & Automotive Products & Services
THE SCANIA CLOCK
SCANIA
TRUCKS AND SERVICES
TBWA\STOCKHOLM SWEDEN TBWA\STOCKHOLM
SWEDEN B-REEL Stockholm SWEDEN
Short List
A04 Retail, e-Commerce, Restaurants & Fast Food Chains
RETAIL THERAPY
IKEA
FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN
Silver
A09 Corporate Social Responsibility
SEARCHING FOR SYRIA
GOOGLE
GOOGLE
R/GA LONDON UNITED KINGDOM R/GA LONDON
UNITED KINGDOM
Short List
A11 Charities & Non-profit
LIKE MY ADDICTION
ADDICT AIDE
ADDICT AIDE
BETC Paris FRANCE BETC
Paris
FRANCE FRANCINE FRAMBOISE Paris / GUM Paris FRANCE
Gold
DON'T TELL MARTTI
CRISIS MANAGEMENT INITIATIVE (CMI)
PEACE BROKERING
MILTTON Helsinki FINLAND MILTTON
Helsinki
FINLAND COCOA MEDIAPRODUCTIONS Helsinki FINLAND
Short List
SEARCHING FOR SYRIA
GOOGLE
GOOGLE
R/GA LONDON UNITED KINGDOM R/GA LONDON
UNITED KINGDOM
Short List
B01 Website
PREDICTIVE WORLD
UBISOFT
VIDEO GAMES
SID LEE Paris FRANCE SID LEE
Paris
FRANCE STINK STUDIOS Paris FRANCE
Short List
B02 Microsite
EVERT_45
KPN
TELCO
N=5 Amsterdam THE NETHERLANDS N=5
Amsterdam
THE NETHERLANDS N=5 Amsterdam / SUPERHERO CHEESECAKE Amsterdam THE NETHERLANDS
Short List
A WORLD WITH NO HEROES
UBISOFT
GHOST RECON WILDLANDS
DDB PARIS FRANCE DDB PARIS
Paris
UBISOFT
FRANCE MAKE ME PULSE Paris FRANCE
Gold
C01 Display Advertising
THE TRUTH REVEALING BANNERS
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL
AIR PARTNER OF McCANN Brussels BELGIUM AIR PARTNER OF McCANN
Brussels
BELGIUM
Short List
C02 Innovative Online Ad Solution
THE PREROLL FOOTBALL MATCH
TELENET
PLAY SPORTS
TBWA\BELGIUM Brussels BELGIUM TBWA\BELGIUM
Brussels
BELGIUM TBWA\BELGIUM Brussels BELGIUM
Short List
RETAIL THERAPY
IKEA
FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN
Short List
PAX IT
IKEA DEUTSCHLAND GMBH & CO. KG
PAX WARDROBE
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
Silver
C03 Native Advertising
PAX IT
IKEA DEUTSCHLAND GMBH & CO. KG
PAX WARDROBE
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
Short List
D01 Social Video
WORLDS APART
HEINEKEN
BEER
HEINEKEN UK London UNITED KINGDOM PUBLICIS LONDON
UNITED KINGDOM RSA FILMS London UNITED KINGDOM
Short List
ALL THAT WE SHARE
TV2
TV2
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK MOLAND FILM COMPANY Copenhagen / &CO. PRODUCTIONS Copenhagen DENMARK
Gold
FOREST OF FRIES
MCDONALD'S
PROMISE OF QUALITIY
THJNK Hamburg GERMANY THJNK
Hamburg
LEO BURNETT FRANKFURT
GERMANY E+P FILMS Munich GERMANY
Short List
D02 Interactive Video
FAIL
NORWEGIAN RED CROSS
FIRST AID
TRY Oslo NORWAY TRY
Oslo
NORWAY TANGRYSTAN Oslo NORWAY
Short List
D03 Webisodes / Series
EVERT_45 (INTRODUCTION)
KPN
TELCO
N=5 Amsterdam THE NETHERLANDS N=5
Amsterdam
THE NETHERLANDS N=5 Amsterdam / SUPERHERO CHEESECAKE Amsterdam THE NETHERLANDS
Short List
EVERT_45 (GOT ROBBED)
KPN
TELCO
N=5 Amsterdam THE NETHERLANDS N=5
Amsterdam
THE NETHERLANDS N=5 Amsterdam / SUPERHERO CHEESECAKE Amsterdam THE NETHERLANDS
Short List
EVERT_45 (PLANE SHOT DOWN)
KPN
TELCO
N=5 Amsterdam THE NETHERLANDS N=5
Amsterdam
THE NETHERLANDS N=5 Amsterdam / SUPERHERO CHEESECAKE Amsterdam THE NETHERLANDS
Short List
D04 Brand / Product Video
L'AMOUR, L'AMOUR
INTERMARCHÉ
INTERMARCHÉ
ROMANCE Paris FRANCE ROMANCE
Paris
INTERMARCHE
Paris
FRANCE THE Paris / CARNIBIRD Paris FRANCE
Short List
E01 Social Business & Commerce
THE FANCHISE MODEL
MICROSOFT
XBOX DESIGN LAB
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM MRM//McCANN LONDON / CRAFT WORLDWIDE London UNITED KINGDOM
Bronze
E02 Social Purpose
GET THE FLOW
VODAFONE
VODAFONE
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS WEFILM Amsterdam / ROBOT KITTEN Hilversum THE NETHERLANDS
Short List
THE VIRTUAL CRASH BILLBOARD
PARISIAN ROAD SAFETY AUTHORITY
PEDESTRIANS ROAD SAFETY
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE
Paris
SERVICEPLAN GERMANY
Munich
FRANCE
GERMANY
TRINITY FILMS Paris / COMPTOIR DU SON Paris FRANCE
Bronze
FAIL
NORWEGIAN RED CROSS
FIRST AID
TRY Oslo NORWAY TRY
Oslo
NORWAY TANGRYSTAN Oslo NORWAY
Silver
LIKE MY ADDICTION
ADDICT AIDE
ADDICT AIDE
BETC Paris FRANCE BETC
Paris
FRANCE FRANCINE FRAMBOISE Paris / GUM Paris FRANCE
Bronze
E03 Real-Time Response
AIMEN
CANAL+
CANAL+
BETC Paris FRANCE BETC
Paris
FRANCE MAKE ME PULSE Paris FRANCE
Bronze
WHOPPER GATE
BURGER KING BELGIUM
BURGER KING BELGIUM
BUZZMAN Paris FRANCE BUZZMAN
Paris
FRANCE BUZZMAN Paris / NEUVIÈME PAGE Paris FRANCE
Short List
E05 Influencer / Talent
PREROLL CONCERTS
STUDIO BRUSSEL
YOUNG MUSICAL TALENTS
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM
Short List
E06 Innovative Use of Social or Community
LIKE MY ADDICTION
ADDICT AIDE
ADDICT AIDE
BETC Paris FRANCE BETC
Paris
FRANCE FRANCINE FRAMBOISE Paris / GUM Paris FRANCE
Short List
DON'T TELL MARTTI
CRISIS MANAGEMENT INITIATIVE (CMI)
PEACE BROKERING
MILTTON Helsinki FINLAND MILTTON
Helsinki
FINLAND COCOA MEDIAPRODUCTIONS Helsinki FINLAND
Bronze
E07 Content Placement
AIMEN
CANAL+
CANAL+
BETC Paris FRANCE BETC
Paris
FRANCE MAKE ME PULSE Paris FRANCE
Short List
E09 Use of Social Data & Insight
PREDICTIVE WORLD
UBISOFT
VIDEO GAMES
SID LEE Paris FRANCE SID LEE
Paris
FRANCE STINK STUDIOS Paris FRANCE
Bronze
RETAIL THERAPY
IKEA
FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN
Grand Prix
F01 Branded Games
A WORLD WITH NO HEROES
UBISOFT
GHOST RECON WILDLANDS
DDB PARIS FRANCE DDB PARIS
Paris
UBISOFT
FRANCE MAKE ME PULSE Paris FRANCE
Bronze
G01 Branded Tech Online
RIMOWA ELECTRONIC TAG
RIMOWA
RIMOWA ELECTRONIC TAG
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
RIMOWA ELECTRONIC TAG
Hamburg
GERMANY
Bronze
G02 Branded Tech Offline
MOMENTS FT. BARBARA DAVIDSON
VOLVO CARS
THE NEW VOLVO XC60
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN BAD LAND Stockholm / CHIMNEY Gothenburg SWEDEN
Silver
H01 Integrated Multi-Platform Campaign (Online & Offline)
ADOBE - HOVERING ART DIRECTOR
ADOBE
ADOBE STOCK
ACHTUNG!mcgarrybowen Amsterdam THE NETHERLANDS ACHTUNG!mcgarrybowen
Amsterdam
THE NETHERLANDS HOBBY FILM Amsterdam / JELMAR HOEKSTRA Amsterdam THE NETHERLANDS
Silver
THE SCANIA CLOCK
SCANIA
TRUCKS AND SERVICES
TBWA\STOCKHOLM SWEDEN TBWA\STOCKHOLM
SWEDEN B-REEL Stockholm SWEDEN
Short List