Title Brand Product / Service Entrant Company Location Idea Creation Company Location Production Company Location Award
A01 Activation by Location
OFFICIAL GORILLAZ APP
GORILLAZ
HUMANZ (5TH ALBUM BY GORILLAZ)
B-REEL London UNITED KINGDOM B-REEL
London
UNITED KINGDOM B-REEL
London
UNITED KINGDOM
Grand Prix
RUNTOSCROLL
ADIDAS
ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA FRIENDS
Moscow
RUSSIA
Silver
A03 Augmented Mobile Experience
THE MAGIC WALLPAPER
CASTORAMA
STORE TOOLS
TBWA\PARIS FRANCE TBWA\PARIS
TBWA\DAN PARIS
FRANCE
Silver
IKEA PLACE
IKEA
IKEA PLACE
NORGRAM Copenhagen DENMARK NORGRAM
Copenhagen
SPACE10
Copenhagen
DENMARK NORGRAM
Copenhagen
SPACE10
Copenhagen
TWNKLS
Rotterdam
PLAN8
Stockholm
DENMARK
THE NETHERLANDS
SWEDEN
Bronze
A09 Data / Insight
4MATIC ADAPTIVE BOOK
MERCEDES-BENZ
4MATIC
GRUPPO RONCAGLIA Rome ITALY GRUPPO RONCAGLIA
Rome
ITALY
Bronze
A10 Innovative Technology
THE MAGIC WALLPAPER
CASTORAMA
STORE TOOLS
TBWA\PARIS FRANCE TBWA\PARIS
TBWA\DAN PARIS
FRANCE
Short List
B01 Mobile Websites
1 MB CAMPAIGN
SKYLINK
HIGH SPEED INTERNET ACCESS FOR REMOTE AREAS
MARVELOUS Moscow RUSSIA MARVELOUS
Moscow
RUSSIA MARVELOUS
Moscow
RUSSIA
Bronze
PLAYING WITH FIRE
IF INSURANCE
IF INSURANCE
ANORAK Oslo NORWAY ANORAK
Oslo
NORWAY
Short List
RUNTOSCROLL
ADIDAS
ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA FRIENDS
Moscow
RUSSIA
Short List
SAFEST ROUTE
GROUPAMA
GROUPAMA
GROUPAMA Paris FRANCE MARCEL
Paris
FRANCE PRODIGIOUS
Paris
PUBLICIS ETO
La Madeleine
KUEST PROD
Paris
FRANCE
Short List
C01 Mobile Apps
THE MAGIC WALLPAPER
CASTORAMA
STORE TOOLS
TBWA\PARIS FRANCE TBWA\PARIS
TBWA\DAN PARIS
FRANCE
Gold
GET THE FLOW
VODAFONE
VODAFONE
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS WEFILM
Amsterdam
ROBOT KITTEN
Hilversum
THE NETHERLANDS
Short List
IKEA PLACE
IKEA
IKEA PLACE
NORGRAM Copenhagen DENMARK NORGRAM
Copenhagen
SPACE10
Copenhagen
DENMARK NORGRAM
Copenhagen
SPACE10
Copenhagen
TWNKLS
Rotterdam
PLAN8
Stockholm
DENMARK
THE NETHERLANDS
SWEDEN
Short List
THE SOUNDBOOK APP
NORDSÜD PUBLISHING HOUSE
APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Bronze
D01 Social for Mobile
LIKE MY ADDICTION
ADDICT AIDE
ADDICT AIDE
BETC Paris FRANCE BETC
Paris
FRANCE FRANCINE FRAMBOISE
Paris
GUM
Paris
FRANCE
Silver
#MYNEOLABEL
ADIDAS
ADIDAS NEO
IRIS London UNITED KINGDOM IRIS
London
UNITED KINGDOM SKUNK LONDON
London
FRAMESTORE
UNITED KINGDOM
Gold
E01 Mobile Games
RUNTOSCROLL
ADIDAS
ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA FRIENDS
Moscow
RUSSIA
Short List
G01 Integrated Mobile Campaigns
OFFICIAL GORILLAZ APP
GORILLAZ
HUMANZ (5TH ALBUM BY GORILLAZ)
B-REEL London UNITED KINGDOM B-REEL
London
UNITED KINGDOM B-REEL
London
UNITED KINGDOM
Short List
A PHONE CALL TO HAMAR
NORSK TIPPING
NORSK TIPPING
PER HøJ Oslo NORWAY PER HøJ
Oslo
NORWAY PER HøJ
Oslo
ANIMASJONS DEPARTEMENTET
Oslo
NORWAY
Short List
G03 Messaging Campaign
CARTEL COM
UBISOFT
GHOST RECON WILDLANDS
DDB PARIS FRANCE DDB PARIS
Paris
UBISOFT
FRANCE STUDIO 5
Paris
FRANCE
Short List