NEW YORK

TitleNEW YORK
BrandLUFTHANSA
Product/ServiceLUFTHANSA
Category A06. Editing
Entrant KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg, GERMANY
Idea Creation KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg, GERMANY
Media Placement MINDSHARE Frankfurt, GERMANY
Production KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg, GERMANY
Production 2 27 KILOMETER ENTERTAINMENT Hamburg, GERMANY
Production 3 LOFT TONSTUDIOS Hamburg, GERMANY
Production 4 2WEI MUSIC Hamburg, GERMANY
Additional Company DEUTSCHE LUFTHANSA Frankfurt, GERMANY
Credits
Name Company Position
Benita Struve Deutsche Lufthansa AG Head of Marketing
Claudia Dreismann Deutsche Lufthansa AG Head of Marketing
Fabian Frese Kolle Rebbe GmbH Chief Creative Officer
Christian Kroll Kolle Rebbe GmbH Creative Lead
Thomas Heinz Kolle Rebbe GmbH Creative Lead
Oleg Friesen Kolle Rebbe GmbH Creative Director
Danny Fröhlich Kolle Rebbe GmbH Creative Director
Katharina Jung Kolle Rebbe GmbH Account Supervisor
Julia Bendels Kolle Rebbe GmbH Account Supervisor
Lorraine Otte Kolle Rebbe GmbH Account Manager
Daniela Pöhnl Kolle Rebbe GmbH Strategic Planner
Nina Offermann Kolle Rebbe GmbH Agenturproducer
Yvonne Niesar Mindshare Germany Client Service Director
Stefan Ullrich Mindshare Germany Group Head Client Service
Sophia Rau Mindshare Germany Client Service
Ralf Erthle 27 Kilometer Entertainment GmbH Producer
Vincent Urban 27 Kilometer Entertainment GmbH Director
Jakob Preischl 27 Kilometer Entertainment GmbH DoP
Fritz Butze 27 Kilometer Entertainment GmbH DoP Assistant
Tim Höddinghaus 27 Kilometer Entertainment GmbH DoP Assistant
Maximilien Neumeier 27 Kilometer Entertainment GmbH Editor/Sounddesign
Somnath Halder / Protagonist
Malte Schlieker 27 Kilometer Entertainment GmbH Supervisor/Lead
Johannes Blümel 27 Kilometer Entertainment GmbH Artist
Folke Arnecke 27 Kilometer Entertainment GmbH Artist
Mike Bothe 27 Kilometer Entertainment GmbH Colourist
Jonathan Howe 2WEI Music GmbH Composer
Leonhard van Voorst 2WEI Music GmbH Composer
Simon Heeger 2WEI Music GmbH Composer
Chris Vorländer 2WEI Music GmbH Composer

Write a short summary of what happens in the film

For Lufthansa’s travel inspiration campaign #LifeChangingPlaces, Somnath Haldar returns to the place that changed his life: New York City. There Somnath explains how he discovered his fascination with jazz music.

Cultural / Context information for the jury

People love to travel. But they often travel to places they have been before or where they know what to expect. The German airline Lufthansa wants to encourage them to discover new places with the travel inspiration campaign #LifeChangingPlaces. And perhaps even learn something new about themselves on their journeys.

Tell the jury anything relevant about the edit. Do not name the editor.

To make ourselves stand out, we use a visual style for the film that showcases the place in a new and authentic way. The images are observant, intuitive and always surprising. A skillful combination of macro, portrait and drone shots paints a picture of a place in a way that the spectators have never seen it before. The strength of the editing is founded on the clever interplay of hyper lapses, speed ramps, time lapses and macro shots. Intuitive and associative, and therefore always surprising.