2019 Media

Title Brand Product / Service Entrant Company Location Media Placement Location Award
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY
Short List
A05 Media / Entertainment
THE CANCER COVER
KK / KK MAGAZINE
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
THE LAST EVER ISSUE
GAZETA.PL, BNP PARIBAS, MASTERCARD / THE LAST EVER ISSUE
WAVEMAKER Warsaw POLAND WAVEMAKER Warsaw POLAND
Short List
A07 Not-for-profit / Charity / Governemt
422 LIFESAVING FACEBOOK FILMS
NORWEGIAN RED CROSS / FIRST AID
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
LET WHAT'S INSIDE OUT
CALM (CAMPAIGN AGAINST LIVING MISERABLY) / CHARITY
HAVAS LONDON UNITED KINGDOM HAVAS MEDIA London UNITED KINGDOM
Short List
B01 Use of TV & Other Screens
FONDATION POUR LA RECHECHE MÉDICALE - A DAY TO REMEMBER
FONDATION POUR LA RECHECHE MÉDICALE / CHARITY
CLM BBDO Paris FRANCE TF1 Boulogne-Billancourt FRANCE
Short List
FINISH 'KADIN' INTEGRATION
RECKITT BENCKISER- FINISH / FINISH QUANTUM
RECKITT BENCKISER İstanbul TURKEY HAVAS ISTANBUL Istanbul TURKEY
Short List
B03 Use of Print / Outdoor
THE CANCER COVER
KK / KK MAGAZINE
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
THE NON-ISSUE
L'ORÉAL PARIS / AGE PERFECT
McCANN PARIS FRANCE CONDÉ NAST INTERNATIONAL London UNITED KINGDOM
Short List
I (DIS)OWN MY CHILD
‘DA SE ZNA’ LGBT+NGO / ‘DA SE ZNA’ LGBT+NGO
McCANN BELGRADE SERBIA UM Belgrade SERBIA
Short List
THE CAR KEY TO PUBLIC TRANSPORT
BRUSSELS PUBLIC TRANSPORT / BRUSSELS PUBLIC TRANSPORT
MORTIERBRIGADE Brussels BELGIUM INITIATIVE MEDIA Hoeilaart BELGIUM
Short List
#FRANCEACCESSIBLE
FRANCE HANDICAP APF / Handicap accessibility awareness
APF FRANCE HANDICAP Paris FRANCE BRAND STATION Paris FRANCE
Short List
B04 Use of Ambient Media: Small Scale
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE BLUE 449 Paris FRANCE
Short List
GLASSES OF DROUGHT
FINISH / RECKITT BENCKISER / FINISH QUANTUM
RECKITT BENCKISER İstanbul TURKEY
Short List
B05 Use of Ambient Media: Large Scale
THE DEATH OF THE PALM
UN ENVIRONMENT PROTECTION/GRID-WARSAW CENTRE / UN WORLD ENVIRONMENT DAY
SYRENA COMMUNICATIONS Warsaw POLAND SYRENA COMMUNICATIONS Warsaw POLAND
Short List
KOSHOGO
KLOOP / NEWS MEDIA
LEO BURNETT MOSCOW RUSSIA
Short List
B06 Use of Events / Stunts
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE BLUE 449 Paris FRANCE
Short List
CASH EPILEPSY
FONDATION FRANÇAISE POUR LA RECHERCHE SUR L'EPILEPSIE / ORGANIZATION DEDICATED TO EPILEPSY RESEARCH
SERVICEPLAN HEALTH FRANCE Paris FRANCE SERVICEPLAN HEALTH FRANCE Paris FRANCE
Short List
B07 Use of Digital Platforms
BLACK FRIDAY WHOPPER SHOPPER
BURGER KING CORPORATION / WHOPPER
GRABARZ & PARTNER Hamburg GERMANY
Short List
B09 Use of Social Platforms
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY
Short List
REFURBISHED TWEETS
BACK MARKET / BACK MARKET
BETC Paris FRANCE BETC Paris FRANCE
Short List
LIFE LOLLI
KMSZ (BONE MARROW DONATION CENTER) / LIFE LOLLI - A LOLLIPOP DESIGNED TO SAVE LIVES
BBDO Düsseldorf GERMANY FUSE Düsseldorf GERMANY
Short List
RAGING BANNERS
VOO TELECOM / FASTEST INTERNET
HAPPINESS BRUSSELS / AN FCB ALLIANCE BELGIUM
Short List
422 LIFESAVING FACEBOOK FILMS
NORWEGIAN RED CROSS / FIRST AID
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
C03 Data Driven Targeting
422 LIFESAVING FACEBOOK FILMS
NORWEGIAN RED CROSS / FIRST AID
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
D01 Use of Brand or Product Integration into a Programme or Platform
FONDATION POUR LA RECHECHE MÉDICALE - A DAY TO REMEMBER
FONDATION POUR LA RECHECHE MÉDICALE / CHARITY
CLM BBDO Paris FRANCE TF1 Boulogne-Billancourt FRANCE
Short List
FINISH KADIN SERIES INTEGRATION CAMPAIGN
FINISH / RECKITT BENCKISER / DISHWASHING DETERGENT
HAVAS MEDIA TURKEY Istanbul TURKEY HAVAS MEDIA TURKEY Istanbul TURKEY
Short List
THE NON-ISSUE
L'ORÉAL PARIS / AGE PERFECT
McCANN PARIS FRANCE CONDÉ NAST INTERNATIONAL London UNITED KINGDOM
Short List
D02 Use of Branded Content created for Digital or Social
HEROES OF THE NIGHT
ANHEUSER-BUSCH INBEV GERMANY HOLDING GMBH / BECK'S
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY Munich GERMANY
Short List
THE ARRIVALS
SAS / SAS
&CO Copenhagen DENMARK MINDSHARE Copenhagen DENMARK
Short List
E01 Use of Integrated Media
WE ARE SIBERIA
S7 AIRLINES / S7 AIRLINES
TUTKOVBUDKOV Volgograd RUSSIA TUTKOVBUDKOV Volgograd RUSSIA
Short List
AWESOME WEEK
WARNER BROS. / THE LEGO MOVIE 2
PHD London UNITED KINGDOM PHD London UNITED KINGDOM
Short List
F01 Excellence in Media Insights & Strategy
GREEN DAWN
UBISOFT / THE DIVISION 2
DDB PARIS FRANCE
Short List
F03 Excellence in Media Execution
FONDATION POUR LA RECHECHE MÉDICALE - A DAY TO REMEMBER
FONDATION POUR LA RECHECHE MÉDICALE / CHARITY
CLM BBDO Paris FRANCE TF1 Boulogne-Billancourt FRANCE
Short List
THE CANCER COVER
KK / KK MAGAZINE
TRY REKLAME Oslo NORWAY TRY OPT Oslo NORWAY
Short List
G02 Challenger Brand
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE BLUE 449 Paris FRANCE
Short List
G04 Social Behaviour & Cultural Insight
MIND THE GAP
BERLINER VERKEHRSBETRIEBE / BVG-FRAUENTICKET (WOMEN'S TICKET)
SERVICEPLAN GERMANY Munich GERMANY MEDIAPLUS Munich GERMANY
Short List
FORTE FEMME
FORTE BANK / BANKING SERVICES
VOSKHOD Ekaterinburg RUSSIA KOMBINAT Almaty KAZAKHSTAN
Short List
LOFI BEATS SUICIDE
VICE UK / VICE UK
McCANN LONDON UNITED KINGDOM VICE London UNITED KINGDOM
Short List
KOSHOGO
KLOOP / NEWS MEDIA
LEO BURNETT MOSCOW RUSSIA
Short List
G05 Breakthrough on a Budget
RED RIBBONS PROJECT
KADAV / BAHCESEHIR UNIVERSITY / EDUCATION / SOCIAL RESPONSIBILITY
MULLENLOWE ISTANBUL TURKEY MULLENLOWE ISTANBUL TURKEY
Short List
THE NOT BIG MACS
BURGER KING / HAMBURGER
INGO Stockholm SWEDEN
Short List
LET WHAT'S INSIDE OUT
CALM (CAMPAIGN AGAINST LIVING MISERABLY) / CHARITY
HAVAS LONDON UNITED KINGDOM HAVAS MEDIA London UNITED KINGDOM
Short List
KOSHOGO
KLOOP / NEWS MEDIA
LEO BURNETT MOSCOW RUSSIA
Short List