Title	QASHQAI MOON LANDING
Brand	NISSAN
Product/Service	QASHQAI
Category	A09. Sound Design
Entrant	TBWA\G1 Paris, FRANCE
Idea Creation	TBWA\G1 Paris, FRANCE
Media Placement	TBWA\G1 Paris, FRANCE
PR	TBWA\G1 Paris, FRANCE
Production	TBWA\ELSE Paris, FRANCE
Production 2	MOONWALK FILMS Paris, FRANCE

Name	Company	Position
Carl Harborg	TBWA G1 / Nissan United	Associate Creative Director
Phillippe Rachel	TBWA G1 / Nissan United	Associate Creative Director
Eric Pierre	TBWA G1 / Nissan United	Executive Creative Director

Write a short summary of what happens in the film

The film itself features a skateboarding astronaut in a zero-G environment to illustrate the feeling of driving a Nissan Qashqai equipped with Nissan’s ProPILOT technology (semi-autonomous driving tech). To enhance the sci-fi feeling, we compiled over 20,000 sounds From the last 50 years of Space exploration - Planets, Stars, Black Holes, Comets, Take-offs, Probes, Hubble, Jupiter, Pulsars, ISS, Apollo, Rockets, Sun... and Galaxies. We converted radio emissions, magnetic fields, plasma waves into sounds. In doing this, we made the first-ever soundtrack using real sounds from Space. The score of the soundtrack is Johann Strauss II Blue Danube -a homage to 2001: A Space Odyssey.

Tell the jury about the elements of sound design.

We gathered sound elements from NASA sound bank utilising real sounds and signals from space gathered in the last 50 years of exploration. We analysed sample rates and shifted these frequencies into the range audible by humans. We treated these sounds with the equaliser adding compression, reverb and other engineering SFX techniques. We created our sound design bank with more than 20,000 sounds to allow us to create a sound tableau which matches the images.