Title | A LOVE STORY WITH NATURE |
Brand | AITO |
Product/Service | AITO OAT MILK PRODUCTS |
Category |
A01. Fast Moving Consumer Goods |
Entrant
|
DRAMA QUEEN COMMUNICATIONS Stockholm, SWEDEN
|
Idea Creation
|
DRAMA QUEEN COMMUNICATIONS Stockholm, SWEDEN
|
Credits
Mårten Knutsson |
Drama Queen Communications |
Chief Creative Officer |
John Lagerqvist |
Drama Queen Communications |
Executive Creative Director |
Morten Hafsø |
Drama Queen Communications |
Art Director |
Johan Lundgren |
Drama Queen Communications |
Account Director |
Sara Kindbom |
Drama Queen Communications |
Account Manager |
Annika Rehn Frobell |
Drama Queen Communications |
Strategy Director |
Sara Forssberg |
Drama Queen Communications |
Account Director |
Anna Perrolf |
Drama Queen Communications |
Copywriter |
Katarina Sjölinder |
Drama Queen Communications |
Final Art |
Cultural / Context information for the jury
Oat milk have a smaller carbon footprint than cow's milk. Aito is a Finnish family company that exists because the founders love nature and want to keep the earth alive for future generations.
This is the launch campaign for Aito in Sweden. It ran in two phases during 2019 and the brand is now established in a very competitive marketplace.
Is your poster / billboard larger or smaller than a 6 sheet poster (1200 x 1800mm)?
Each poster is 1585x3025 mm.