Title | ONE HELL OF A BOOK |
Brand | COPENHELL |
Product/Service | COPENHELL |
Category |
C01. Commercial Publications |
Entrant
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HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen, DENMARK
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Idea Creation
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HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen, DENMARK
|
Media Placement
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HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen, DENMARK
|
PR
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HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen, DENMARK
|
Production
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HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen, DENMARK
|
Credits
Lasse Vintersbølle |
Hjaltelin Stahl |
Creative Director |
Karl Kristian Krarup Kjær |
Hjaltelin Stahl |
Art Director |
Claus Collstrup |
Hjaltelin Stahl |
Senior Art Director |
Frederik Halby |
Hjaltelin Stahl |
Senior Art Director |
Vibeke Stisen |
Hjaltelin Stahl |
Production Manager |
Anne-Sophie Vendal |
Hjaltelin Stahl |
Account Manager |
Michael Nihøj |
Hjaltelin Stahl |
Final Art |
Toke Holt |
LiveNartion |
Executive Producer |
Morten Skovgaard |
LiveNartion |
Photographer |
Jacob Hansen |
Hansen Studios |
Producer |
Cultural / Context information for the jury
To promote and celebrate the 10-year anniversary of the Danish heavy metal festival, Copenhell, we wanted to create something that truly captured its special spirit. So we made… One Hell of a Book.
The World’s first publication that’s half book, half vinyl record.
Printed in 666 limited edition copies, filled with 10 years of blood, sweat and growls from fans and bands, and topped off with a unique track, written and performed by some of Denmark’s greatest living rock legends.
The book’s track, lasting 666 seconds, aired on live radio, and the book itself sold out in as quick as Hell. But most importantly, so did the festival with over 23.000 tickets sold.