THE DREAM CAR

Short List
TitleTHE DREAM CAR
BrandVOLKSWAGEN
Product/ServiceSUV RANGE
Category A01. Consumer Goods
Entrant THE BOX FILMS Milan, ITALY
Idea Creation DDB Milan, ITALY
Production THE BOX FILMS Milan, ITALY
Credits
Name Company Position
Luca Cortesini DDB Group Italy Chief Creative Officer
Gabriele Caeti DDB Group Italy Executive Creative Director
Salvatore Zanfrisco DDB Group Italy Creative Director
Stefano Guidi DDB Group Italy Creative Director
Lorenzo Marzetti DDB Group Italy Copywriter
Giorgio Fresi DDB Group Italy Art Director
Jasmine Minetto DDB Group Italy Account Director
Nicoletta Cannata DDB Group Italy Account Supervisor
Gianpaolo Fabbro DDB Group Italy Account Supervisor
Sara Mattia DDB Group Italy Social Media Manager
Federica De Ponte DDB Group Italy Producer
Augusto Zapiola The Box Films Director
Luca Angeleri The Box Films Editor
Alessandro Pavoni The Box Films Director Of Photography

Write a short summary of what happens in the film

In June, Volkswagen launched a special offer on the SUV range, paying the first 3 instalments on every new model purchased. While someone else is taking care of your duty, it’s easier to forget things. That’s why, in this campaign we show our next customers, people who can even forget to have bought a new car, because they are not paying their tranches.