THE FUTURE OF AMERICAN SPORTSWEAR
Title | THE FUTURE OF AMERICAN SPORTSWEAR |
Brand | GANT |
Product/Service | GANT |
Category |
B01. Consumer Goods |
Entrant
|
NEW LAND Stockholm, SWEDEN
|
Idea Creation
|
APRILMAY STUDIO Berlin, GERMANY
|
Production
|
NEW LAND Stockholm, SWEDEN
|
Credits
Maceo Frost |
new-land |
Director |
Sophie Tamm Christensen |
new-land |
Producer |
Trine Pillay |
new-land |
Producer |
Jake Scott |
Lux Artists |
Director Of Photography |
Gavin MacArthur |
N/A |
1st AC |
Sandra Pennington |
N/A |
2nd AC |
Josh Stovell |
Saint Luke |
Production Designer |
Anders Lövgren |
N/A |
Creative Director |
Cameron Vann |
GANT |
Global Marketing Operations Director |
Victor Pyk |
GANT |
Art Director |
Alexandra Davidsson |
GANT |
Global PR & Social Director |
Write a short summary of what happens in the film
"The Future of American Sportswear" offers a renowned look at the brand and its values, after 70 years in the business of creating American sportswear. The campaign features a cast of artists and thought leaders who make up the brand's clientele, offering a contemporary and progressive look to the future and its aspirations.