Title | SLIDE OF LIFE. |
Brand | TCHIBO |
Product/Service | TCHIBO.DE |
Category |
A03. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
Entrant
|
TCHIBO Hamburg, GERMANY
|
Idea Creation
|
ÜBERGROUND Hamburg, GERMANY
|
Production
|
REPRESENT FILM Hamburg, GERMANY
|
Post Production
|
HARVEST DIGITAL Hamburg, GERMANY
|
Post Production 2
|
MERMADE SOUND Hamburg, GERMANY
|
Credits
Jo Marie Farwick |
Überground GmbH |
Concept & Strategy |
Eva Jordan |
Überground GmbH |
Creative Direction Art |
Aljoscha Rieger |
Überground GmbH |
Creative Direction Text |
Ingo Otte |
Überground GmbH |
Creative Direction Art |
Juliana Tott |
Überground GmbH |
Art Direction |
Finn Spreckelsen |
Überground GmbH |
Art Direction |
Said Hammy |
Überground GmbH |
Art Direction |
Maren Luise Wiegmann |
Überground GmbH |
Art Direction |
Dominik Geiger |
Überground GmbH |
Art Direction |
Roman Mitterer |
Überground GmbH |
Art Direction |
Jana Liebig |
Überground GmbH |
Text |
Jonas Schoppe |
Überground GmbH |
Text |
Felix Meiler |
Überground GmbH |
Text |
Robin Welsch |
Überground GmbH |
Text |
Frederic Schreitmüller |
Überground GmbH |
Text |
Susann Ermes |
Überground GmbH |
Project Management |
Julia Christin Ziehm |
Überground GmbH |
Agency Production |
Mandy Kothe |
Represent Film GmbH |
Executive Producer |
Keith Schofield |
Represent Film GmbH |
Director |
Damian Acevedo |
Represent Film GmbH |
DOP |
Simon Heeger |
2WEIMusic GmbH |
Music Production |
Christian Vorländer |
2WEIMusic GmbH |
Music Production |
Wenke Kleine-Benne |
Mermade Sound |
Sounddesigner |
Ben Schlangen |
Harvest Digital Agriculture |
Post Producer |
Write a short summary of what happens in the film
Tchibo is a well-known coffee roaster and retailer for coffee, fashion, interior, children’s toys and accessories. Each German town has at least one, mostly quite a few shops. So, Tchibo is always nearby. This is the reason why most people don’t know that the retailer offers e-commerce as well. 24 years after the launch of tchibo.de, we finally launch the first campaign celebrating the online shop!
Together with tchibo.de we illustrate how easygoing, casual, chilled, optimistic and close an online shop can communicate in 2021. In a 360 degree campaign including this 60 sec. cinema spot, tchibo.de livens up your life. And nobody has ever slided ever so smoothly through our tchibo.de shopping worlds before.
Tchibo.de – livens up your life. A great campaign that allows people to spoil themselves with products that are joyful and fun – without any guilty conscience. It’s been about time!