Title	KETTLEBELL
Brand	DOCMORRIS
Product/Service	DOCMORRIS
Category	B02. Healthcare
Entrant	JUNG VON MATT Hamburg, GERMANY
Idea Creation	JUNG VON MATT Hamburg, GERMANY
Production	MARKENFILM Hamburg, GERMANY
Post Production	INFECTED POSTPRODUCTION Hamburg, GERMANY
Additional Company	2WEI MUSIC Hamburg, GERMANY
Additional Company 2	ARRI MEDIA GMBH München, GERMANY
Additional Company 3	DOCMORRIS - DIE APOTHEKE. Heerlen, THE NETHERLANDS

Name	Company	Position
Frank Müller	DocMorris N.V.	Chief Marketing Officer
Gil Pfitzenmaier	DocMorris N.V.	Director of Marketing
Hannah Polczyk	DocMorris N.V.	Head of Brand & Content
Dörte Spengler-Ahrens	Jung von Matt AG	Managing Director Creation
Alex Schmid	Jung von Matt AG	Creative Director
Dennis Wendt	Jung von Matt AG	Senior Producer
Natalie Martens	Jung von Matt AG	Client Service Director
Olasumbo Pinheiro	Jung von Matt AG	Concept, Copywriter
Ibrahem Ghhareib	Jung von Matt AG	Concept, Art Director
Tasja Oldach	Jung von Matt AG	Senior Project Manager
Viktor Mahé	Jung von Matt AG	Junior Project Manager
Marc Strass	Markenfilm Hamburg GmbH	Executive Producer / Head of Production
Tim Freudenthal	Markenfilm Hamburg GmbH	Assistant Producer
Alan Finlay	Markenfilm Hamburg GmbH	1st AD
Sune Sorenson	AgentZoo	Director
Martin Bardrum	AgentZoo	Agent
Ditte Birk	Freelance	International PR Manager
Franz Lustig	Cosmic Talents	DOP
Marie Berg	Cosmic Talents	Agent
Pauline Perez	Cosmic Talents	Agent
Marine Boisse	Cosmic Talents	Assistant
André Gelhaar	Freelance	Editor
Philipp Orgassa	ARRI Media GmbH	Colourist
Julia Dobler	ARRI Media GmbH	Head of Commercial
Mathias Knöfler	ARRI Media GmbH	Producer Colour
Mathilda Barchmann	ARRI Media GmbH	Grading Assistant
Nathan Padgett	2WEI Music GmbH	Composer
Simon Heeger	2WEI Music GmbH	Composer
Christian Vorländer	2WEI Music GmbH	Composer
Clarissa Beckert	2WEI Music GmbH	Music Supervisor
Tilbert Oelke	Freelance	Storyboard Artist
Paolo Tresoldi	Freelance	Concept

Write a short summary of what happens in the film

The heartwarming films tells the story of an old man who prepares for the holiday, in spite of his health, so that he can share a special moment with his grand-daughter on Christmas Day. He lives alone and realizes that the holidays are coming and he will finally be with his family again. He decides that to make this holiday more meaningful, he has to prepare: not just emotionally, but also physically. He finds his old kettlebell and starts to train religiously every single day- he can’t afford to fail. But why a kettlebell? We don’t know yet. Christmas day comes and he lifts his grand-daughter to place a beautiful star on top of the Christmas tree. He lifts her in the same motion as he lifts his kettlebell during training, without missing a beat. At the end, they share an emotional moment because it was all worth it.

Cultural / Context information for the jury

A majority of Germans still don’t trust health in a digital context and 2020 was a unique year for everyone; so, we had to bridge the gap between tradition and new. All through the year, even though we had to stay apart, we always found ways to come together and spend quality time together. For this work, DocMorris wanted to create something special that made the moment of coming together even more emotional and meaningful. Aside from being a pharmaceutical brand, DocMorris wanted to capture the essence of a special holiday during a very peculiar time.