Title	CHICHARRON RUN
Brand	UBISOFT
Product/Service	FAR CRY 6
Category	A01. Direction
Entrant	DDB Paris, FRANCE
Idea Creation	DDB Paris, FRANCE
Production	STINK STUDIOS Paris, FRANCE
Production 2	IMPORTANT LOOKING PIRATES Stockholm, SWEDEN
Production 3	MACHINE SOUND LONDON, UNITED KINGDOM

Name	Company	Position
Alexander Kalchev	DDB Paris	Chief Creative Officer
Clara NOGUIER	DDB Paris	Art Director
Olivier LE LOSTEC	DDB Paris	Copywriter
Vincent Léorat	DDB Paris	Agency Supervisor
Mathieu BLIGUET	DDB Paris	Agency Supervisor
Tanguy MORTREUIL	DDB Paris	Agency Supervisor
Lena LIEUVIN	DDB Paris	Agency Supervisor
Arnaud TEXEREAU	DDB Paris	Agency Supervisor
Sébastien GENTY	DDB Paris	Planner
Corinne PERSCH	DDB Paris	Agency Producer
Gaëlle DE-POMPIGNAN	DDB Paris	Agency Producer
Gaëlle DE-POMPIGNAN	DDB Paris	Agency Producer
Geoffroy SARDIN	Ubisoft	Advertiser Supervisor
Lionel Hiller	Ubisoft	Advertiser Supervisor
Édouard D’ALNOIS	Ubisoft	Advertiser Supervisor
Julia CHOURGNOZ-VILLANO	Ubisoft	Advertiser Supervisor
Maxime GUERLUS	Ubisoft	Advertiser Supervisor
Baptiste RAMBAUD	Ubisoft	Advertiser Supervisor
Louis RAYNAUD	Ubisoft	Advertiser Supervisor
Arnault LE MAISTRE	Ubisoft	Advertiser Supervisor
Greg PANTEIX	Stink	Producer
Traktor -	Stink	Director
Cédric Boit	DDB Paris	Composer
Clément Reynaud	DDB Paris	Composer
Marine Cremer	DDB Paris	Music Supervisor
Mr Viktor -	-	Composer

Write a short summary of what happens in the film

The films opens on an Tropical island called YARA, where a rooster is living his life. He’s suddenly captured and thrown in a cock fighting arena. But because Chicharron is not anykind of rooster, he rebels himself and attacks the commander who is betting on his death. This turn of events triggers a chase and a chain reaction across the city, opening on its path the civilians’ eyes oppressed by the regime. So as the chase escalates, the rebellion starts to rise and Dani, the heroin, assembles all of her guerilleros and meets in front of the dictactorial palace. The tension is at it’s stake, Anton Castillo, embodied by Giancarlo Esposito defies Dani before she launches the assault with Chicharrón in first line.

Tell the jury anything relevant about the direction. Do not name the director.

The film was originally written to be shot in live action, but when Covid-19 arrived we had to rethink it. The direction had to adapt to a new vision of the same script but in a total different way, in CGI. The idea was to keep the realism, the dust, the heat, the sweat and the organic feeling we could have if we had shot in real life and apply it to a CGI rendering. So we kept the steps of scouting and casting in order to feel this authenticity. The production went in Cuba to get references of streets, markets, people, textures and roosters so that we could be as close as reality. We also used motion capture for all first and second roles characters so that there gestures, look and feels could stick to this very typical environment.