PRINT - ETHEL

TitlePRINT - ETHEL
BrandNUBIAN JAK COMMUNITY TRUST
Product/ServiceNUBIAN JAK COMMUNITY TRUST
Category E03. Print & Publishing
Entrant HAVAS London, UNITED KINGDOM
Idea Creation HAVAS London, UNITED KINGDOM
Media Placement HAVAS London, UNITED KINGDOM
Production HAVAS STUDIOS London, UNITED KINGDOM
Credits
Name Company Position
Vicki Maguire Havas London Creative Board Sponsor
Andy Lockley Havas London Creative Lead
Ken Abalos Havas London Creative
Sam Adio Havas London Creative
Lorenzo Fruzza Havas London Creative
Simon Baker Havas London Creative
Shaun Musgrove Havas London Creative
Claire Lillis Havas London Production
Ali Cooper Havas London Production
Joseph Ogunmokun Havas London Production
Nikola Oksiutycz Havas London Production
Ravi Matharu Havas London Strategy
Ally Chapman Havas London Strategy
Milan Zum Hebel Havas London Strategy
Asa Nowers Havas London Strategy
Tamara Greene Havas London Client Services
Hannah Thomas Havas London Client Services
Evie Ungemuth Havas London Client Services
Simon Bevan Havas Media Media
Chris Allen Havas Media Media
Sarah Johnson Havas Media Media
Faye Raincock Havas London PR
Ollie Dearn Havas London PR

Cultural / Context information for the jury

British history is often viewed through a colonial lens and Black achievement is not well represented by the education syllabus. Most people would be hard-pressed to name a person of African or Caribbean background in Britain before WWII. That only 1.6% of those honoured by Britain’s oldest commemorative plaque scheme are of African or Caribbean descent, is one of the problems. The Black Plaque Project seeks to address the imbalance by championing 30 of Britain’s forgotten Black heroes and hastening English Heritage to address historic exclusion and become more inclusive going forwards.

Tell the jury about the copywriting.

Londoners love reading the news. So we used their beloved daily papers to bring them stories of Briton's forgotten black heroes that have remained untold for too long.