Title	GAMING
Brand	CALCALIST
Product/Service	GAMING CONFERENCE
Category	A04. Media / Entertainment
Entrant	NO, NO, NO, NO, NO, YES Tel Aviv, ISRAEL
Idea Creation	NO, NO, NO, NO, NO, YES Tel Aviv, ISRAEL

Name	Company	Position
Gideon Amichay	Gideon Amichay / No, No, No, No, No, Yes	Chief Creative Officer
Gil Aviyam	Gideon Amichay / No, No, No, No, No, Yes	Art Director
Eyal Nevo	Gideon Amichay / No, No, No, No, No, Yes	Copywriter
Rony Schneider	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Zeev Ravid	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Yaron Itzhkov	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Ouriel Ferencz	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Omri Frydman	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Liat Lapushin	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Gali Snir	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Tami Mor	Gideon Amichay / No, No, No, No, No, Yes	Creative team
Lee Ben David	Gideon Amichay / No, No, No, No, No, Yes	Account Director
Tom Bar	Gideon Amichay / No, No, No, No, No, Yes	Account Director
Tal Fishbain	Gideon Amichay / No, No, No, No, No, Yes	Account Director

Cultural / Context information for the jury

The digital and online gaming industry is fast outpacing traditional entertainment channels. The Hollywood sign is an icon of Hollywood power and success, but maybe not for long, as GAMING is replacing the film industry as the forefront of world entertainment.