Category B03. Script
Entrant BBDO Düsseldorf, GERMANY
Idea Creation BBDO Düsseldorf, GERMANY
Media Placement OMD Hamburg, GERMANY
Production 2 STUDIO FUNK Düsseldorf, GERMANY
Name Company Position
Till Diestel BBDO Group Germany GmbH Chief Creative Officer
Kristoffer Heilemann BBDO Düsseldorf GmbH Creative Managing Director
Anno Thenenbach BBDO Düsseldorf GmbH Creative Director/ Copywriter/ Director/ Script
Jörg Tavidde BBDO Düsseldorf GmbH Creative Director
Dominique Becker BBDO Düsseldorf GmbH Copywriter/ Script
Christian Korntheuer BBDO Düsseldorf GmbH Copywriter/ Script
Florian Behler BBDO Düsseldorf GmbH Copywriter/ Script
Cornelius Kölblin BBDO Düsseldorf GmbH Managing Director
Steffen Gentis BBDO Group Germany GmbH Chief Production Officer
Axel Niehaus HAUS International LCC Sound Engineer / Director
Marco Manzo Studio Funk GmbH & Co. KG Sound Engineer
Melina Bruhn - Voice Over Artist
Timo Kockemyer Studio Funk GmbH & Co. KG Voice Over Artist / OFF
- - HAUS International LCC Casting

View Script

Write a short summary of what happens in the radio or audio work.

In 2020 Sennheiser – famous for producing both state-of-the-art microphones and headphones - celebrated their 75th anniversary. Time, to remind of some outstanding moments in music history and how to enjoy them best. We decided to do so simply through the power of words. The result was a series of radio ads, that tell the stories of great songs, bring them to life - and point out all those details, that one can hear with a Sennheiser headphone.

Translation. Provide a full English translation of any audio.

“I’m gonna show you baby, that a woman can be tough” sings, no, shouts this young woman whose voice sounds so rough. So experienced. So big. It’s the voice of a woman who had to grow, because the world tried to make her look small: A misfit at school, an outlaw in college. A woman voted the ugliest man on campus. And who showed them all “that a woman can be tough.” Janis Joplin didn’t just sing the blues. She screamed it out to the world, as if she could destroy the pain inside, if she could only shout loud enough. This one-of-a-kind blend of a tortured soul and unlimited self-confidence can be heard from the first to the last note of “Piece of my Heart”: this anti-heartache anthem, shaped by howling guitars and Janis’ voice – a voice so rough after a childhood of humiliation, yet so loud and proud, knowing that all this would never break her. Her heart, yes, it might break, but her heart is huge, so huge that there’s always enough to give, so, “take another little piece of my heart now, baby”, there’s more than enough of it. And never, never, has a broken heart sounded bolder. So, discover what you’ve never heard before. And listen to “Piece of my Heart” as if for the very first time. Because great moments deserve great sound. Sennheiser. For over 75 years.