Title Brand Product / Service Entrant Company Location Award
A01 Fast Moving Consumer Goods
HEROES OF THE NIGHT
ANHEUSER-BUSCH INBEV GERMANY HOLDING GMBH / BECK'S
SERVICEPLAN GERMANY Munich GERMANY
THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION
THE FEMALE COMPANY / THE TAMPON BOOK
SCHOLZ & FRIENDS Berlin GERMANY
Gold
I AM TRASH, LES FLEURS DU DÉCHET
ETAT LIBRE D'ORANGE / PERFUME
OGILVY Paris FRANCE
STREET-VET
PURINA / VETERINARY DIET
McCANN PARIS FRANCE
Short List
GET STREET
BACARDI / GET27
DARE.WIN Paris FRANCE
MAURTEN UNOFFICIAL
MAURTEN / MAURTEN UNOFFICIAL
ÅKESTAM HOLST Stockholm SWEDEN
CARE WHILE YOU CARE
PINK RIBBON / CARE WHILE YOU CARE SHOWER AND BODY LOTION LINE
MEDIAMONKS Hilversum THE NETHERLANDS
HALF FULL
COCA-COLA / COCA-COLA
McCANN BUCHAREST ROMANIA
A02 Healthcare
SAVE YOUR FATHER'S DAY
DANISH CANCER SOCIETY / AWARENESS-CAMPAIGN
ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK
INTERNET'S RESIDENCY EXAM
REGINA MARIA HEALTHCARE NETWORK / PRIVATE HEALTHCARE
McCANN BUCHAREST ROMANIA
A03 Durable Consumer Goods including Automotive
THE BOOK OF #BELGIANROADS
MITSUBISHI / SUV'S
LDV UNITED Antwerp BELGIUM
VOLTS BY VOLVO
VOLVO / VOLVO
FAMOUSGREY BRUSSELS BELGIUM
Bronze
THE PUNCHING DOOR TOUR
CVI / VEHICLES
CVI Kortenberg BELGIUM
ABBEY ROAD
VOLKSWAGEN / AUTOMOTIVE
NORD DDB Stockholm SWEDEN
THE SAFETY CAKE
RENAULT / ROAD SAFETY
MORTIERBRIGADE Brussels BELGIUM
SEEN BY TRÉCA
ADOVA / MATRESS
SID LEE Paris FRANCE
Short List
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY
Short List
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE
Silver
ABOUT YOUR CHOICE
ABOUT YOU / ABOUT YOU
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY
BLACK FRIDAY WHOPPER SHOPPER
BURGER KING CORPORATION / WHOPPER
GRABARZ & PARTNER Hamburg GERMANY
MIND THE GAP
BERLINER VERKEHRSBETRIEBE / BVG-FRAUENTICKET (WOMEN'S TICKET)
SERVICEPLAN GERMANY Munich GERMANY
Bronze
TALLINN HOLIDAY ALBUM
FINAVIA / HELSINKI AIRPORT
TBWA\HELSINKI FINLAND
ONE HELL OF A BOOK
COPENHELL / COPENHELL
HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK
SOFFA SANS
IKEA UK / SOFA BUILD TOOL
PROXIMITY LONDON UNITED KINGDOM
THE LAGOM COLLECTION
IKEA UK / FURNITURE (VARIOUS)
PROXIMITY LONDON UNITED KINGDOM
RENT A FINN
BUSINESS FINLAND / VISIT FINLAND / DESTINATION FINLAND
SEK | PART OF GREY Helsinki FINLAND
THE SILENT DRIVE-THRU
BURGER KING / MOBILE APP
SUPERSON Helsinki FINLAND
CALIFORNIA STAYS
VOLKSWAGEN / VOLKSWAGEN CALIFORNIA
BELONG AGENCY Copenhagen DENMARK
50/50
BURGER KING / PLANBASED BURGERS
INGO Stockholm SWEDEN
KITCHEN CRIME SCENE
IKEA / IKEA KITCHENS
IKEA BELGIUM Zaventem BELGIUM
MCDELIVERY STEALTH MENUS
MCDONALD'S / FAST FOOD RESTAURANTS
NORD DDB Stockholm SWEDEN
PAY WITH A STORY
THE JEWISH MUSEUM / THE JEWISH MUSEUM
M&C SAATCHI Stockholm SWEDEN
ZOOM-LEVEL-TARGETING
APOLLO-OPTIK / GLASSES OF APOLLO
SERVICEPLAN GERMANY Munich GERMANY
THE WEDDING OF SIRI & ALEXA
VIENNA TOURIST BOARD / VIENNA TOURIST BOARD
SERVICEPLAN GERMANY Munich GERMANY
THISABLES
IKEA / DEMOCRATIZING HOME-FURNITURE FOR PEOPLE WITH DISABILITIES WITH 3D PRINTED ADD-ON
McCANN Tel Aviv ISRAEL
Silver
A05 Media / Entertainment
THE CANCER COVER
KK / KK MAGAZINE
TRY REKLAME Oslo NORWAY
READY FOR CHAOS? THE GANG IS BACK.
NETFLIX / MONEY HEIST
HEIMAT ACTIVE Berlin GERMANY
CRIMINAL REVIEWS
PIPER VERLAG / BOOK RELEASE
SERVICEPLAN GERMANY Munich GERMANY
A06 Consumer Services/Business to Business
UBERTOYS
UBER / UBER
DDB PARIS FRANCE
Bronze
THE CURIOSITY CLICK
BRIGHTFISH / MEDIA SERVICES
LUCY Brussels BELGIUM
AGENCY BEATS
20SOMETHING (SELF-PROMOTION) / 20SOMETHING
SERVICEPLAN Brussels BELGIUM
A07 Not-for-profit / Charity / Governemt
PAY IT FORWARD
THE BIG ISSUE / THE BIG ISSUE
FCB INFERNO London UNITED KINGDOM
Bronze
POLLUTION D'AVRIL
SEA SHEPHERD / SEA SHEPHERD FRANCE
AZILIS Paris FRANCE
RED RIBBONS PROJECT
KADAV / BAHCESEHIR UNIVERSITY / EDUCATION / SOCIAL RESPONSIBILITY
MULLENLOWE ISTANBUL TURKEY
BLOOD TATTOO
FINNISH RED CROSS BLOOD SERVICE / BLOOD DONATION
TBWA\HELSINKI FINLAND
#CRASHTAG - HOW FRIENDS SAVE FRIENDS FROM DEADLY ACCIDENTS
DEUTSCHE VERKEHRSWACHT E.V. / ROAD SAFETY
JUNG VON MATT Hamburg GERMANY
CARDS OF ACKNOWLEDGEMENT
MISCARRIAGE ASSOCIATION / MISCARRIAGE ASSOCIATION CARDS OF ACKNOWLEDGEMENT
MRM//McCANN London UNITED KINGDOM
MUSIC FOR MEMORY CARDS
GREETZ & ALZHEIMER NEDERLAND / CARDS
DDB UNLIMITED Amsterdam THE NETHERLANDS
MY CARER
ALZHEIMER'S SOCIETY / ALZHEIMER'S SOCIETY
MRM//McCANN Frankfurt GERMANY
Short List
VOICELESS WOMEN
NEW LIVES + 10 NGO'S / INFORMATIVE CAMPAIGN
UITCH ISCRATCH Copenhagen DENMARK