JETLAG SOCIAL CLUB APP

TitleJETLAG SOCIAL CLUB APP
BrandFLYING BLUE
Product/ServiceAPPLICATION
Category G01. Local Brand
Entrant AIR FRANCE Paris, FRANCE
Idea Creation ISOBAR Courbevoie, FRANCE
Production ISOBAR Courbevoie, FRANCE
Production 2 BANDITS Paris, FRANCE
Credits
Name Company Position
Marc Badinand ISOBAR Creative Director
Elzear de Trentinian ISOBAR Creative Director
Thibaud Le Juge de Segrais ISOBAR Copywriter
Raphael Almazan ISOBAR Art Director
Fousseni Magassa ISOBAR Art Director
Emilie Basset ISOBAR Motion Designer

Write a short summary of what happens in the film

The film takes the viewer into a fully jetlagged Tokyo. Without traditional narration, we follow 3 distinct travelers experiencing jetlag and also more abstract scenes, almost dreamy. Sleepless night, loud meetings, strange encounters… Each character has a different trip but they all share the same burden of jetlag. The editing of the film, sometimes quiet, sometimes frenetic, adds a layer to this “jetlag feeling” while the music makes it lighter, almost funny. After watching the characters go through all the phases of Jetlag, the film concludes with the tagline “You can’t cheat jetlag, but you can play with it" to introduce the product and solution :"the first city guide based on jetlag, the Jetlag Social Club."