| Title | WASSUP |
| Brand | NORDEA |
| Product/Service | PENSION SAVING |
| Category |
B06. Consumer Services/Business to Business |
|
Entrant
|
PER HøJ Oslo, NORWAY
|
|
Idea Creation
|
PER HøJ Oslo, NORWAY
|
|
Media Placement
|
KEYTEQ Bergen, NORWAY
|
|
Production
|
FUS Oslo, NORWAY
|
|
Production 2
|
SHORTCUT OSLO, NORWAY
|
Credits
| Axel Bjørne-Larsen |
Per Høj |
Copywriter |
| Aslak Aalberg |
Per Høj |
Art Director |
| Gry Birgitte Bækkelund |
Per Høj |
Project Manager |
| Kine Larsen |
Nordea |
Digital Marketer |
| Martine Lootz Benestad |
Nordea |
Digital Marketer |
| Rikke Knudsen |
Keyteq |
Performance Specialist |
| Morten Borgestad |
FUS! |
Director |
| Glenn Huth Mæland |
FUS! |
Executive Producer |
| Ivan Jamne |
FUS! |
Producer |
| Håvard Byrkjeland |
FUS! |
Director Of Photography |
| Raymond Gangstad |
Shortcut Oslo |
Grading |
| Jonas Aarø |
Uhørt |
Editor |
| Marius Paus Brovold |
Uhørt |
Sound Editor |
Write a short summary of what happens in the film
A boy is sitting in a sofa watching TV. His grandfather sits down besides him, and asks him "Sup?". The boy looks baffled back at him. The grandfather then asks again "Wassup?". The kid still doesn't understand what he's saying, and the grandfather has to clarify that it's "Just an old expression" that they used back in the day. Then, he asks again "How are you doing, Mads?". The kid looks bewildered, while the pay-off text is showing: "One day you'll be the old one. Start saving for retirement today.". The boy eventually answers that he's fine.