2019 Digital

Title Brand Product / Service Entrant Company Location Production Location Award
A03 Durable Consumer Goods including Automotive
THE E.V.A. INITIATIVE
VOLVO CARS / CARS
FORSMAN & BODENFORS Gothenburg SWEDEN NEW LAND Stockholm SWEDEN
Short List
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY SPIRABLE London UNITED KINGDOM
Short List
BLACK FRIDAY WHOPPER SHOPPER
BURGER KING CORPORATION / WHOPPER
GRABARZ & PARTNER Hamburg GERMANY RABBICORN FILMS Hamburg / MITK ▽ MOTION IS THE KEY Hamburg GERMANY
Short List
A05 Media / Entertainment
AI VERSUS
TV RAIN / TV RAIN SUBSCRIPTION
VOSKHOD Ekaterinburg RUSSIA VOSKHOD Ekaterinburg / ISD GROUP Kiev RUSSIA / UKRAINE
Short List
A06 Consumer Services/Business to Business
WHEN THE INTERNET IS DOWN
BOUYGUES TELECOM / BOUYGUES TELECOM
BETC Paris FRANCE GREEN UNITED MUSIC Paris FRANCE
Short List
A07 Not-for-profit / Charity / Governemt
MY CARER
ALZHEIMER'S SOCIETY / ALZHEIMER'S SOCIETY
MRM//McCANN Frankfurt GERMANY SKILLS.APP London UNITED KINGDOM
Short List
SIGNS
GERMAN YOUTH ASSOCIATION OF PEOPLE WITH HEARING LOSS / SIGNS SMART TOOL
MRM//McCANN Frankfurt GERMANY DROPOUT-FILMS Mainz GERMANY
Short List
B01 Websites / Microsites
THE UNKNOWN FACE
HISTORIAL DE LA GRANDE GUERRE PÉRONNE / ART INSTALLATION AND A WEBSITE
FF PARIS FRANCE MERCI-MICHEL Paris FRANCE
Short List
IKEA APARTMENTEKA
IKEA / IKEA PLATFORM FOR FREE READY-MADE INTERIOR DESIGN
INSTINCT Moscow RUSSIA INSTINCT Moscow / ZBRSK Chelyabinsk RUSSIA
Short List
D01 Social Video
THE LIFT
BIANCO FOOTWEAR / BIANCO FOOTWEAR
&CO Copenhagen DENMARK NEW LAND Copenhagen DENMARK
Short List
E01 Social Business & Commerce
SHOP LIKE A QUEEN.
KLARNA / KLARNA US PAYMENT AND SHOPPING APP
RIVER Stockholm SWEDEN LINK PRODUCTION Stockholm / VOSS EVENTS New York SWEDEN / USA
Short List
E02 Social Purpose
LIFE LOLLI
KMSZ (BONE MARROW DONATION CENTER) / LIFE LOLLI - A LOLLIPOP DESIGNED TO SAVE LIVES
BBDO Düsseldorf GERMANY CRAFTWORK Düsseldorf GERMANY
Short List
WWF #NOBUILDCHALLENGE
WWF / NGO
WE ARE SOCIAL Paris FRANCE WE ARE SOCIAL Paris FRANCE
Short List
FONTS FOR FREEDOM
REPORTER WITHOUT BORDERS / INTERNATIONAL PRESS FREEDOM
SERVICEPLAN GERMANY Munich GERMANY INSTANT WAVES Berlin / SUPREME MUSIC Hamburg GERMANY
Short List
E03 Innovative Use of Social or Community
WWF #NOBUILDCHALLENGE
WWF / NGO
WE ARE SOCIAL Paris FRANCE WE ARE SOCIAL Paris FRANCE
Short List
#ARCTICHOTSPOT
WWF / WWF SNAPCHAT MAP
FF PARIS FRANCE
Short List
ABBEY ROAD
VOLKSWAGEN / AUTOMOTIVE
NORD DDB Stockholm SWEDEN
Short List
E04 Real-time Response
IKEA RESPONSES
IKEA / IKEA
ACNE Stockholm SWEDEN ACNE Stockholm SWEDEN
Short List
E05 Influencer / Talent
REFURBISHED TWEETS
BACK MARKET / BACK MARKET
BETC Paris FRANCE GENERAL POP Pantin FRANCE
Short List
SHOP LIKE A QUEEN.
KLARNA / KLARNA US PAYMENT AND SHOPPING APP
RIVER Stockholm SWEDEN LINK PRODUCTION Stockholm / VOSS EVENTS New York SWEDEN / USA
Short List
BEER HEROES
UBREW / UBREW
McCANN MILAN ITALY THINK CATTLEYA Milan ITALY
Short List
THE KEYS OF THE RIJKSMUSEUM
RIJKSMUSEUM / ART
N=CONTENT Amsterdam THE NETHERLANDS N=CONTENT Amsterdam THE NETHERLANDS
Short List
E06 Co-Creation & User Generated Content
YOUR ORANGE AD
ORANGE / LOVE DUO
ORANGE Brussels BELGIUM PUBLICIS BRUSSELS / ADULT IMAGE Brussels BELGIUM
Short List
NULLA PUO FERMARCI (STOP AT NOTHING)
NIKE / NIKE
ANALOGFOLK London UNITED KINGDOM CANADA London UNITED KINGDOM
Short List
CRAFT A WESTERN WHOPPER
BURGER KING / HAMBURGER
INGO Stockholm SWEDEN INGO Stockholm SWEDEN
Short List
E08 Community Building & Management
DRAGIBUS BLACK FORTUNE
HARIBO / HARIBO
MARCEL Paris FRANCE
Short List
MY LIFE AS A NPC
UBISOFT / ASSASSIN'S CREED
DDB PARIS FRANCE MAKEMEPULSE Paris / PRESS PLAY ON TAPE Paris FRANCE
Short List
E09 Social Data & Insight
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY SPIRABLE London UNITED KINGDOM
Short List
G01 Tangible Tech
ADDRESS THE FUTURE
CARLINGS / THE DIGITAL COLLECTION
VIRTUE Copenhagen DENMARK VIRTUE Copenhagen DENMARK
Short List
THISABLES
IKEA / DEMOCRATIZING HOME-FURNITURE FOR PEOPLE WITH DISABILITIES WITH 3D PRINTED ADD-ON
McCANN Tel Aviv ISRAEL McCANN Tel Aviv ISRAEL
Short List
H01 Integrated Campaign Led by Digital
THE E.V.A. INITIATIVE
VOLVO CARS / CARS
FORSMAN & BODENFORS Gothenburg SWEDEN NEW LAND Stockholm SWEDEN
Short List
I02 Challenger Brand
REFURBISHED TWEETS
BACK MARKET / BACK MARKET
BETC Paris FRANCE GENERAL POP Pantin FRANCE
Short List
I04 Social Behaviour & Cultural Insight
MY LIFE AS A NPC
UBISOFT / ASSASSIN'S CREED
DDB PARIS FRANCE MAKEMEPULSE Paris / PRESS PLAY ON TAPE Paris FRANCE
Short List
IMMORTALS
SBERBANK / FINANCIAL SERVICES
GOOD Moscow RUSSIA GOOD Moscow RUSSIA
Short List
ABBEY ROAD
VOLKSWAGEN / AUTOMOTIVE
NORD DDB Stockholm SWEDEN
Short List
I05 Breakthrough on a Budget
BLACK FRIDAY WHOPPER SHOPPER
BURGER KING CORPORATION / WHOPPER
GRABARZ & PARTNER Hamburg GERMANY RABBICORN FILMS Hamburg / MITK ▽ MOTION IS THE KEY Hamburg GERMANY
Short List
PUTIN TURNS ON THE RAIN
TV RAIN / TV CHANNEL
VOSKHOD Ekaterinburg RUSSIA VOSKHOD Ekaterinburg RUSSIA
Short List