Bronze Eurobest Award
Product/ServiceTHINK PINK
Category B06. Not-for-profit / Charity / Government
Entrant PUBLICIS Brussels, BELGIUM
Idea Creation PUBLICIS Brussels, BELGIUM
Production PUBLICIS Brussels, BELGIUM
Post Production PUBLICIS Brussels, BELGIUM
Name Company Position
Joris Van der Plaetsen Publicis Groupe Benelux Creative
Jeroen Van Laethem Publicis Groupe Benelux Senior Creative
Eduardo Marques Publicis Groupe Benelux Chief Creative Officer
Kaat Danneels Publicis Groupe Benelux Account Director
Sven Nijs Publicis Groupe Benelux Creative Director
Maarten De Maayer Publicis Groupe Benelux Copywriter
Jean-Christophe Bouchat Publicis Groupe Benelux Graphic Designer
Guilherme Nunes Freelance Graphic Designer
Nicolas Vergauwen Publicis Groupe Benelux Planner
Virginie Lepere Publicis Groupe Benelux Strategic Planner

Cultural / Context information for the jury

Think Pink Europe assists nonprofit breast cancer organisations across Europe. More than 30 organisations are part of the community. It also fights disparities in the access to quality breast cancer care and raises awareness to tackle breast cancer. 1 in 8 women in Europe is affected by breast cancer. Think Pink Europe wanted to remind women that routinely performing breast self-exam on their own, in combination with other screening methods, can increase the odds of early detection and the likelihood of survival. Women should also check their breasts regularly for important notifications. (Not just their social media).

Translation. Provide a full English translation of any text.

Also check your breast regularly.

Is the poster / billboard larger or smaller than a 6 sheet poster (1200 x 1800mm)?

Smaller : 386X255mm (vertical)