| Title | ICEHOCKEY |
| Brand | BETSSON |
| Product/Service | BETTING COMPANY - SPORTS BETTING, ONLINE POKER, CASINO AND MORE |
| Category |
A09. Sound Design |
|
Entrant
|
GARBERGS Stockholm, SWEDEN
|
|
Idea Creation
|
GARBERGS Stockholm, SWEDEN
|
|
Production
|
GARBERGS Stockholm, SWEDEN
|
Credits
| Peter Zäll |
Betsson |
Chief Strategy Officer |
| Stefan Bladh |
Betsson |
Senior Brand Manager |
| Jan Lindforss |
Garbergs |
Account Director |
| Petter Ödeen |
Garbergs |
Creative Director |
| John Lundquist Coey |
Garbergs |
Art Director |
| Lina Bergman |
Garbergs |
Copywriter |
| Annika Witkowska |
Garbergs - Film |
Agency Producer |
| Malin Boustedt |
Garbergs |
Account Manager |
| Carola Edlund |
Garbergs |
Final Art |
| Robin Lidbom |
Garbergs - Film |
Motion Creative |
| Martin Sjöström/Nicolas Knudsen |
Stylewar |
Director |
| Bleck |
Bleck |
Production company - Film |
| Christian Olsson |
Christian Olsson |
Musik |
| Swiss |
Swiss |
Post-production/VFX |
Tell the jury about the elements of sound design.
The music in the slow motion section of the films is a taken from the 1600 composer Henry Purcell.
We just changed the lyrics to the repetition of the word “Betsson”. The purpose is to emphasize the “The moment excitement”.
Write a short summary of what happens in the film
A match between two of the top teams in Sweden. One player shoots a slap shot and we start to follow the puck in slow motion. Music that repeats the lyric “Betsson” starts. We see the puck bounce on a players skate, the referees helmet and though another hockey stick towards the goal. Will it score? Cut to black. Super: “The moment of excitement.” Logo: Betsson
Cultural/Context information for the jury
Betsson is an online sports betting and casino company.