Title Client Product/Service Entrant Company Country Award
A01 Food & Drink
PU:REST
IVL, CARSLBERG, NYA CARNEGIEBRYGGERIET / BEER
BURSON COHN & WOLFE Stockholm SWEDEN
Short List
OCEANS WEEK
AB INBEV / CORONA X PARLEY
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS
Short List
AUTISM CAN WORK
ANDROS / FRUITY DESERT
SERVICEPLAN FRANCE Paris FRANCE
Short List
A04 Consumer Durables
UNSPOIL ME
SAMSUNG / SAMSUNG QLED TV
WENDERFALCK Stockholm SWEDEN
Short List
BLACKOUT TRACK
ASICS / GEL-KAYANO 25 RUNNING SHOE
EDELMAN London UNITED KINGDOM
Short List
A05 Automotive
RECRUITING CAR
VOLVO / VOLVO S90
FAMOUSGREY BRUSSELS BELGIUM
Short List
A06 Retail
BLACK SUPERMARKET
CARREFOUR / CARREFOUR
MARCEL Paris FRANCE
Short List
A07 Travel
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM / HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
A09 Media / Entertainment
THE LAND OF FREE PRESS
HELSINGIN SANOMAT / HELSINGIN SANOMAT
TBWA\HELSINKI FINLAND
Short List
BIHOR COUTURE
BEAU MONDE / PUBLISHING
McCANN BUCHAREST ROMANIA
Short List
A10 B2B
THE LOST TYPOGRAPHY OF BAUHAUS
ADOBE / ADOBE TYPEKIT
ABBY PRIEST Stockholm SWEDEN
Short List
A11 Consumer Services
SAFELOCK
KPN / SAFELOCK
N=5 Amsterdam THE NETHERLANDS
Short List
A12 Not-for-profit / Charity / Government
NO MORE EMPTY DESKS
FARE X BENE / ONLUS
DLV BBDO Milan ITALY
Short List
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL Oslo NORWAY
Short List
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE
Short List
THE VOICE OF VOICES
NEMO / HEALTHCARE
McCANN MILAN ITALY
Short List
PAINT IT BACK
SCOUTS OF CROATIA / AFFORESTATION OF CROATIA
IMAGO Zagreb CROATIA
Short List
B01 Corporate Image, Communication & Reputation Management
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE) / REPICTURING HOMELESS
HAVAS DÜSSELDORF GERMANY
Short List
AUTISM CAN WORK
ANDROS / FRUITY DESERT
SERVICEPLAN FRANCE Paris FRANCE
Short List
SENIORS FOR SENIORS
VODAFONE / VODAFONE
McCANN PRAGUE CZECH REPUBLIC
Short List
SAFELOCK
KPN / SAFELOCK
N=5 Amsterdam THE NETHERLANDS
Short List
B02 Public Affairs & Lobbying
BLACK SUPERMARKET
CARREFOUR / CARREFOUR
MARCEL Paris FRANCE
Short List
TRASH ISLES
LADBIBLE/THE PLASTIC OCEANS FOUNDATION / THE PLASTIC OCEANS FOUNDATION
AMVBBDO London UNITED KINGDOM
Short List
B03 Crisis Communication & Issue Management
THIRSTY TAGS
GEORGIAN WATER AND POWER / WATER SUPPLIER
REDBERRY Tbilisi GEORGIA
Short List
B04 Business Citizenship / Corporate Responsibility & Environmental
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE) / REPICTURING HOMELESS
HAVAS DÜSSELDORF GERMANY
Short List
THE UNBREAKABLE RAINBOW
BEN&JERRY'S / CSR EVENT
180HEARTBEATS+JUNG VON MATT Warsaw POLAND
Short List
THE ROOM
IKEA ITALY / COLLABORATIONWITH NON PROFIT ORGANISATION TELEFONO DONNA
STV DDB Milan ITALY
Short List
B07 Use of Events & Stunts
#LIFEINHEL
FINAVIA / HELSINKI AIRPORT
TBWA\HELSINKI FINLAND
Short List
BLACKOUT TRACK
ASICS / GEL-KAYANO 25 RUNNING SHOE
EDELMAN London UNITED KINGDOM
Short List
GO WITH THE FAKE
DIESEL / CLOTHES
PUBLICIS ITALY Milan ITALY
Short List
RECRUITING CAR
VOLVO / VOLVO S90
FAMOUSGREY BRUSSELS BELGIUM
Short List
B08 Use of Celebrity, Influencers & Key Opinion Leaders
CYBERBULLYING: NOT OKAY
NORWEGIAN DIRECTORATE FOR CHILDREN, YOUTH AND FAMILY AFFAIRS / PREVENTING HATE SPEECH BETWEEN THE YOUNG POPULATION IN NORWAY
GEELMUYDEN KIESE Oslo NORWAY
Short List
DOGS FOR DOGS
PEDIGREE / CHARITY
CLM BBDO Paris FRANCE
Short List
STORIES FROM THE OTHER SIDE OF THE WORLD
CARE / NGO
CLM BBDO Paris FRANCE
Short List
B09 Sponsorship & Brand Partnership
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE) / REPICTURING HOMELESS
HAVAS DÜSSELDORF GERMANY
Short List
SAMSUNG SMARTSUIT
SAMSUNG ELECTRONICS BENELUX / SMARTPHONE
CHEIL WORLDWIDE Amsterdam THE NETHERLANDS
Short List
B10 Launch / Re-launch
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3 / LA FORÊT (TV SERIES)
PUBLICIS CONSEIL Paris FRANCE
Short List
BLACKOUT TRACK
ASICS / GEL-KAYANO 25 RUNNING SHOE
EDELMAN London UNITED KINGDOM
Short List
B11 Brand Voice & Strategic Storytelling
SAVE OUR SPECIES
LACOSTE / LACOSTE
BETC Paris FRANCE
Short List
B12 Content-led Engagement & Marketing
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS / SONGS WITH CENSORED ARTICLES
DDB Berlin GERMANY
Short List
THE INDOOR GENERATION
VELUX / VELUX
&CO Copenhagen DENMARK
Short List
C01 Use of Digital in a PR campaign
UNSPOIL ME
SAMSUNG / SAMSUNG QLED TV
WENDERFALCK Stockholm SWEDEN
Short List
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM
Short List
C02 Use of Social in a PR campaign
THIRSTY TAGS
GEORGIAN WATER AND POWER / WATER SUPPLIER
REDBERRY Tbilisi GEORGIA
Short List
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL Oslo NORWAY
Short List
C03 Social Community Building & Management
VLOGGERS' SWAP
TELEKOM / UNLIMITED INTERNET
TELEKOM ROMANIA Bucharest ROMANIA
Short List
C05 Co-Creation & User Generated Content
THE VOICE OF VOICES
NEMO / HEALTHCARE
McCANN MILAN ITALY
Short List
C06 Innovative Use of Social Media
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS / SONGS WITH CENSORED ARTICLES
DDB Berlin GERMANY
Short List
C07 Use of Technology
GAME CHAINGERS
UNICEF / UNICEF
BETC Paris FRANCE
Short List
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
Short List
SAFELOCK
KPN / SAFELOCK
N=5 Amsterdam THE NETHERLANDS
Short List
E01 Integrated Campaign led by PR
#BLOODNORMAL
LIBRESSE/ BODYFORM (ESSITY) / BODYFORM
KETCHUM London UNITED KINGDOM
Short List
E02 Low Budget / High Impact Campaign
THE LAND OF CHLAMYDIA
7-ELEVEN / CONDOMS
REITAN CONVENIENCE Oslo NORWAY
Short List
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM / HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
THE UNIVERSITY OF GHENT EXPERIMENT
GHENT UNIVERSITY (UGENT) / UNIVERSITY
MORTIERBRIGADE Brussels BELGIUM
Short List