| Title | COCKROACH |
| Brand | HANS ANDERS |
| Product/Service | HANS ANDERS |
| Category |
A02. Script |
|
Entrant
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Idea Creation
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Media Placement
|
UM Brussels, BELGIUM
|
|
PR
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Production
|
CZAR Brussels, BELGIUM
|
|
Production 2
|
RAYGUN Brussels, BELGIUM
|
|
Production 3
|
NOZON Brussels, BELGIUM
|
Credits
| Jens Mortier |
mortierbrigade |
Creative Director |
| Joost Berends |
mortierbrigade |
Creative Director |
| Philippe De Ceuster |
mortierbrigade |
Creative Director |
| Jutta Callebaut |
mortierbrigade |
Copywriter |
| Girbe Bogaerts |
mortierbrigade |
Art Director |
| Vincent D'Halluin |
mortierbrigade |
Strategic Director |
| Charlotte Coddens |
mortierbrigade |
Head of Production |
| Lisa De Roeck |
mortierbrigade |
Producer |
| Anne-Cécile Collignon |
mortierbrigade |
PR Manager |
| Jonas Van Bael |
mortierbrigade |
Social Media Manager |
| Pieter Nijs |
mortierbrigade |
Digital Director |
| Jeroen De Bock |
mortierbrigade |
Digital Business Manager |
| Melissa Tack |
mortierbrigade |
Digital Project Manager |
| Wim De Dobbeleer |
mortierbrigade |
Graphic Designer |
| Jeroen Annokkee |
Czar |
Director |
| Eurydice Gysel |
Czar |
Executive Producer |
| Maarten De Sutter |
Czar |
Producer |
| Rutger Storm |
|
DOP |
| Geert Paredis |
|
Art Director |
| Jaap Zunneberg |
|
Animal Handler |
| Marc Bechtold |
Kapsalon |
Editor |
| Geert De Doncker |
|
Editor |
| Joost Van Kerckhove |
|
Colour Grading |
| Stijn Van Assche |
|
Editor |
| Robin De Praetere |
|
Editor |
| Peter Prinsen |
|
Editor |
| Bieke De Keersmaecker |
Czar |
Post Producer |
Provide the full film script in English.
CEO: “At Hans Anders we believe that glasses should be affordable for everyone.
Because, what do other opticians do with all that extra money?
Maybe they invest in schools for cockroaches, to train them to crawl into your mouth during the night?
And then spread the word that you eat 8 cockroaches a year in your sleep, so you’ll spray “Insecto-kill” in your face.
Which makes your hair fall out, so your glasses don’t really fit your face anymore.
And you have to buy a new pair.
That may sound far fetched.
But why take the risk?
Just come to Hans Anders, and receive now… now, free lenses with every frame purchased.
Find out more at hansanders.be
(Jingle: Hans Anders. That’s Dutch for different.)
Write a short summary of what happens in the film
Hans Anders is one of the biggest chains of opticians in Belgium and in Holland.
In these films Mister Hans Anders talks about the Hans Anders values.
And he fantasizes what the other opticians do with all the extra money they charge to their clients.
Gently suggesting the viewers to better not take any risk, and just come to Hans Anders.