| Title | SMALL PRINT |
| Brand | HANS ANDERS |
| Product/Service | HANS ANDERS |
| Category |
A02. Script |
|
Entrant
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Idea Creation
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Media Placement
|
UM Brussels, BELGIUM
|
|
PR
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Production
|
CZAR Brussels, BELGIUM
|
|
Production 2
|
RAYGUN Brussels, BELGIUM
|
|
Production 3
|
NOZON Brussels, BELGIUM
|
Credits
| Jens Mortier |
mortierbrigade |
Creative Director |
| Joost Berends |
mortierbrigade |
Creative Director |
| Philippe De Ceuster |
mortierbrigade |
Creative Director |
| Jutta Callebaut |
mortierbrigade |
Copywriter |
| Girbe Bogaerts |
mortierbrigade |
Art Director |
| Vincent D'Halluin |
mortierbrigade |
Strategic Director |
| Charlotte Coddens |
mortierbrigade |
Head of Production |
| Lisa De Roeck |
mortierbrigade |
Producer |
| Anne-Cécile Collignon |
mortierbrigade |
PR Manager |
| Jonas Van Bael |
mortierbrigade |
Social Media Manager |
| Pieter Nijs |
mortierbrigade |
Digital Director |
| Jeroen De Bock |
mortierbrigade |
Digital Business Manager |
| Melissa Tack |
mortierbrigade |
Digital Project Manager |
| Wim De Dobbeleer |
mortierbrigade |
Graphic Designer |
| Jeroen Annokkee |
Czar |
Director |
| Eurydice Gysel |
Czar |
Executive Producer |
| Maarten De Sutter |
Czar |
Producer |
| Rutger Storm |
|
DOP |
| Geert Paredis |
|
Art Director |
| Jaap Zunneberg |
|
Animal Handler |
| Marc Bechtold |
Kapsalon |
Editor |
| Geert De Doncker |
|
Editor |
| Joost Van Kerckhove |
|
Colour Grading |
| Stijn Van Assche |
|
Editor |
| Robin De Praetere |
|
Editor |
| Peter Prinsen |
|
Editor |
| Bieke De Keersmaecker |
Czar |
Post Producer |
Provide the full film script in English.
CEO: We at Hans Anders value transparency
Because why do other opticians always use that really small print?
Maybe they think that by using small print, people will need to buy glasses to be able to read them.
Which makes them hooked on small print, so they start reading all the leaflets of their medication.
And because of all those mad side-effects, they never take medication again.
To eventually die of a stuffy nose.
Think that’s far fetched? Maybe.
But why take the risk?
Just come to Hans Anders, and receive now, when you buy one pair, the second one for free. No small print.
Find out more at hansanders.be
(Jingle: Hans Anders. That’s Dutch for different.)
Write a short summary of what happens in the film
Hans Anders is one of the biggest chains of opticians in Belgium and in Holland.
In these films Mister Hans Anders talks about the Hans Anders values.
And he fantasizes what the other opticians do with all the extra money they charge to their clients.
Gently suggesting the viewers to better not take any risk, and just come to Hans Anders.