And there you are, the very moment when bluffing is your only way to win.
You’re freaking out kiddo, and it’s normal. But think, think about all those lies you managed to convince yourself with.
Think about this pull-up bar that is still waiting for you to get back in shape.
About this desk that you were supposed to put up next Sunday for the past 3 years
About this book that has traveled 3 times around the world without leaving your suitcase.
Already feeling better little boy? Go on, bluff master…
Think about your parents whom you could swear never had sex.
About este poncho you were sure to rock with once back from vacaciones !
About this banana case you once judged essential.
And always remember:
If you can bluff yourself, you can bluff anyone.
PokerStars
Your are already a great poker player
Write a short summary of what happens in the film
We are all great poker players. This is what the 3 films of this campaign intent to demonstrate. Each film stages an average player at a key moment of a poker game. When the doubt start to sneak in their mind a voice-over comes in and start to explain to the player not only why he shouldn’t doubt but also why, thanks to his past experiences, he is going win this hand.
Each film illustrates a different poker situation: bluffing, being bluffed and reading tells.
Autobluff: A pull-up bar that is now a cloth line, a book that has never been read… these are few of the pieces of evidence that we all bluff ourselves from time to time. And if you can bluff yourself you can bluff anyone.
Cultural/Context information for the jury
In France and other countries, PokerStars was suffering from what we called the "Expert Syndrome". Indeed, over the past years, Pokerstars had been portraying poker champions (Elki...) and high level athletes (Ronaldo, Neymar...) in its commercials, therefore giving the feeling that it was reserved for experts or very wealthy people (eg. if you didn't have minimum 1 million euros on your bank account, Pokerstars wasn't for you). Not to mention the brand name itself.