THREE MOBILE 'PHONES ARE GOOD'
| Title | THREE MOBILE 'PHONES ARE GOOD' |
| Brand | 3 |
| Product/Service | 3 MOBILE |
| Category |
A09. Sound Design |
|
Entrant
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750MPH London, UNITED KINGDOM
|
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Idea Creation
|
WIEDEN+KENNEDY London, UNITED KINGDOM
|
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Production
|
FRIEND London, UNITED KINGDOM
|
|
Additional Company
|
750MPH London, UNITED KINGDOM
|
|
Additional Company 2
|
CUT + RUN London, UNITED KINGDOM
|
|
Additional Company 3
|
RADIOACTIVE FILM Kyiv, UKRAINE
|
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Additional Company 4
|
TIME BASED ARTS London, UNITED KINGDOM
|
Credits
| Hollie Walker |
Wieden + Kennedy London |
Creative Director |
| Tom Bender |
Wieden + Kennedy London |
Creative |
| Tom Corcoran |
Wieden + Kennedy London |
Creative |
| Richard Atkins |
Widen + Kennedy |
Producer |
| Sam Ashwell |
750MPH |
Sound Engineer |
Write a short summary of what happens in the film
As mobile phones are seemingly getting a hard time, Three UK is taking on the cynics and bringing some balance to the debate with its new brand campaign, 'Phones Are Good'. Three tackles the debate that ‘phones are bad’ by re-imagining pivotal moments in history if phones had been available – from starving cavemen ordering Deliveroo, to Henry VIII’s wives avoiding execution thanks to Tinder. The time-travelling film, reminds us of how far we've come since the introduction of mobile phones, and that they're not as bad as they're cut out to be.