HEMFRID – FROG LEAPING THE AUTOMATED HOME
Title | HEMFRID – FROG LEAPING THE AUTOMATED HOME |
Brand | HEMFRID |
Product/Service | HEMFRID'S ENTIRE CUSTOMER– AND EMPLOYEE EXPERIENCE |
Category |
A01. UI |
Entrant
|
BBH STOCKHOLM, SWEDEN
|
Idea Creation
|
BBH STOCKHOLM, SWEDEN
|
Production
|
BBH STOCKHOLM, SWEDEN
|
Additional Company
|
OMBORI GROUP Stockholm, SWEDEN
|
Additional Company 2
|
INTEGRATIONSBOLAGET Örebro, SWEDEN
|
Credits
BBH Stockholm |
Monte Rosa AB |
All of us |
Describe the creative idea
Switch off the lights and order a pizza. Two simple voice commands.
Vacuum clean the entire house. One tap.
Start the car and back it up on the yard. Two taps.
Only the beginning.
Booking cleaning service. Didn’t change much since the last century.
Booking, handover keys, receiving, paying, giving feedback are tasks so tedious and time-consuming, customers churn thinking to perform the cleaning themselves is easier.
Long live the cleaning industry. Long live Hemfrid.
Swedish market leader on domestic household services introduced a brand new way for 10.000 customers to place bookings, giving instructions and paying in incredibly easy ways. As well as digitalising how 1000s of employees manage schedules, receives instructions and communicates with clients and managers.
Book cleaning. One tap
Fix that step. Another one.
Pay, hand over and receive keys. No action needed.
Hemfrid is now supplying you with homes that take care of themselves.
Describe the execution
Market leader Hemfrid set out on an ambitious digitalisation journey to reinvent its entire customer– and employee experience.
“Our goal is to have the leading digital position in the industry and offer the best digital domestic services. This is an important milestone in our digital transformation" says Maria Andersson, CEO of Hemfrid.