2018 Glass: The Award for Change

Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Glass
#UNWANTED
NGO WOMANS RIGHT CENTER
HUMAN RIGHTS AND GENDER EQUALITY
McCANN BELGRADE SERBIA McCANN PODGORICA
McCANN BELGRADE
MONTENEGRO
SERBIA
Glass
SHEBOARD – RAISED BY WORDS
PLAN INTERNATIONAL FINLAND
PLAN INTERNATIONAL FINLAND
HASAN & PARTNERS Helsinki FINLAND HASAN & PARTNERS
Helsinki
FINLAND
Short List
THE VOICE OF CHANGE
EUROPRIDE 2018
EUROPRIDE 2018
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
Short List
JUST DO IT: CASTER SEMENYA
NIKE SOUTH AFRICA
NIKE SOUTH AFRICA
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS WIEDEN+KENNEDY AMSTERDAM
THE NETHERLANDS
Short List
THIS GIRL'S TALE
UNILEVER TURKEY / SUNSILK
PERSONAL CARE / SHAMPOO
MANAJANS/J. WALTER THOMPSON Istanbul TURKEY MANAJANS/J. WALTER THOMPSON
Istanbul
TURKEY
Short List
HIGHLIGHT THE REMARKABLE
STABILO INTERNATIONAL GMBH
STABILO BOSS HIGHLIGHTER PEN
DDB DÜSSELDORF GERMANY DDB DÜSSELDORF
GERMANY
Glass
ONE WAY - THE FIRST GENDER-NEUTRAL SHOPPING FLOOR IN THE WORLD
STOCKMANN
GENDER-NEUTRAL SHOPPING FLOOR
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND
Short List
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL
ANORAK Oslo NORWAY ANORAK
Oslo
NORWAY
Short List
#BLOODNORMAL
LIBRESSE/ BODYFORM (ESSITY)
BODYFORM
KETCHUM London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM
Grand Prix