Title | TRAMPOLINE |
Brand | HANS ANDERS |
Product/Service | HANS ANDERS |
Category |
A03. OTC Products/Devices |
Entrant
|
MORTIERBRIGADE Brussels, BELGIUM
|
Idea Creation
|
MORTIERBRIGADE Brussels, BELGIUM
|
Media Placement
|
UM Brussels, BELGIUM
|
PR
|
MORTIERBRIGADE Brussels, BELGIUM
|
Production
|
CZAR Brussels, BELGIUM
|
Production 2
|
RAYGUN Brussels, BELGIUM
|
Production 3
|
NOZON Brussels, BELGIUM
|
Credits
Jens Mortier |
mortierbrigade |
Creative Director |
Joost Berends |
mortierbrigade |
Creative Director |
Philippe De Ceuster |
mortierbrigade |
Creative Director |
Jutta Callebaut |
mortierbrigade |
Copywriter |
Girbe Bogaerts |
mortierbrigade |
Art Director |
Vincent D'Halluin |
mortierbrigade |
Strategic Director |
Charlotte Coddens |
mortierbrigade |
Head of Production |
Lisa De Roeck |
mortierbrigade |
Producer |
Anne-Cécile Collignon |
mortierbrigade |
PR Manager |
Jonas Van Bael |
mortierbrigade |
Social Media Manager |
Pieter Nijs |
mortierbrigade |
Digital Director |
Jeroen De Bock |
mortierbrigade |
Digital Business Manager |
Melissa Tack |
mortierbrigade |
Digital Project Manager |
Wim De Dobbeleer |
mortierbrigade |
Graphic Designer |
Jeroen Annokkee |
Czar |
Director |
Eurydice Gysel |
Czar |
Executive Producer |
Maarten De Sutter |
Czar |
Producer |
Rutger Storm |
|
DOP |
Geert Paredis |
|
Art Director |
Jaap Zunneberg |
|
Animal Handler |
Marc Bechtold |
Kapsalon |
Editor |
Geert De Doncker |
|
Editor |
Joost Van Kerckhove |
|
Colour Grading |
Stijn Van Assche |
|
Editor |
Robin De Praetere |
|
Editor |
Peter Prinsen |
|
Editor |
Bieke De Keersmaecker |
Czar |
Post Producer |
Describe any restrictions or regulations regarding Healthcare/RX/Pharma communications in your country/region including
Hans Anders is the biggest chain of opticians in Belgium. They have about 440 shops in Europe (Belgium, The Netherlands, France and Sweden). They sell all things optical, and also hearing devices. There aren’t any important restrictions or regulations in Belgium.
Describe the target audience and why your work is relevant to them.
Pharma audience types:
The target audience for this campaign is the patient.
Write a short summary of what happens in the film
Hans Anders is one of the biggest chains of opticians in Belgium and in Holland.
In these films Mister Hans Anders talks about the Hans Anders values.
And he fantasizes what the other opticians do with all the extra money they charge to their clients.
Gently suggesting the viewers to better not take any risk, and just come to Hans Anders.
Cultural/Context information for the jury
No extra cultural information for the jury