Title | STATION WITH A VIEW |
Brand | SKODA FRANCE |
Product/Service | SKODA KAROQ |
Category |
E02. Ambient Outdoor |
Entrant
|
ROSAPARK Paris, FRANCE
|
Idea Creation
|
ROSAPARK Paris, FRANCE
|
Production
|
GUNSMOKE PARIS, FRANCE
|
Production 2
|
FK LAB Montpellier, FRANCE
|
Production 3
|
SCHMOOZE Paris, FRANCE
|
Credits
Gilles Fichteberg |
ROSAPARK |
Co-founder Chief Creative Officer |
Jean-François Sacco |
ROSAPARK |
Co-founder Chief Creative Officer |
Jean-Patrick Chiquiar |
ROSAPARK |
Co-Founder |
Julien Saurin |
ROSAPARK |
Art Director |
Nicolas Gadesaude |
ROSAPARK |
Copywriter |
Vincent Requillart |
ROSAPARK |
Art Director |
Niels Marqueyssat |
ROSAPARK |
Copywriter |
Sacha Lacroix |
ROSAPARK |
Managing Director |
Julien Quidor dit Pasquet |
ROSAPARK |
Group Account Director |
Adélaïde Destaillats |
ROSAPARK |
Account Executive |
Thomas Vincenti |
ROSAPARK |
Account Executive |
Thomas Laurent |
ROSAPARK |
TV Producer |
Mickaël Mougenot |
ROSAPARK |
Head of Amplification |
Jean-Baptiste Jaud |
freelance |
Director of Photography |
Mélanie Colleou |
ROSAPARK |
PR Contact |
Theda Braddock |
ROSAPARK |
International PR Contact |
Paul Barrocas |
SKODA FRANCE |
Marketing Director |
Marie-Charlotte Bosvieux |
SKODA FRANCE |
Client Supervisor |
Céline Hahn |
SKODA FRANCE |
Client Supervisor |
Stéphanie Cantau |
SKODA FRANCE |
Client Supervisor |
Cultural/Context information for the jury
Like in a lot of big cities, Parisians spend an average of 92 minutes each day in the metro, taking the same route every day. The idea was to surprise them during their daily commute by inviting them “to change direction”.