#BODYCANTWAIT

Gold Eurobest

Demo Film

Presentation Image

ClientHANDICAP INTERNATIONAL
Category D03. Special Build
Title#BODYCANTWAIT
Product/ServiceHANDICAP INTERNATIONAL
Entrant HEREZIE GROUP Paris, FRANCE
Idea Creation HEREZIE GROUP Paris, FRANCE
Production LA PAC Paris, FRANCE
Credits
Name Company Position
Pierre Callegari HEREZIE GROUP Chief Operating Officer
Andrea Stillacci HEREZIE GROUP Chief Executive Officer
Baptiste Clinet HEREZIE GROUP Executive Creative Director
Joseph Dubruque HEREZIE GROUP Creative
Axel Didon HEREZIE GROUP Creative
Raphael Stein HEREZIE GROUP Creative
Cyril Haoual HEREZIE GROUP Director
Laurence Cornet HEREZIE GROUP Account Director
Marion Leroy HEREZIE GROUP Account Manager
Barbara Vaira HEREZIE GROUP Head of TV Production
Sveva Rossino HEREZIE GROUP Assistant TV Producer
Hossegor - Guillaume Cagniard LA PAC Director
Hossegor - Virgile Texier LA PAC Director
Chris Ellis LA PAC Executive Producer
Anna Roudaut LA PAC Producer
Anaïs Andreassian LA PAC Director of Photography
Thomas Burgess LA PAC Steadycamer
Xavier Vito LA PAC Camera Assistant
Bruno Villedieux LA PAC Model Maker
Lorenzo Esposito Fornasari n/a Music
Eraldo Bernocchi n/a Music
Xavier du Crest HANDICAP INTERNATIONAL President
Yasmine Silem HANDICAP INTERNATIONAL Project manager
Simon Miriel HANDICAP INTERNATIONAL Project Manager
Sophie Gauguin HANDICAP INTERNATIONAL Project Manager
Anne Rabasse HEREZIE GROUP PR Contact
Kim Ball HEREZIE GROUP PR Contact

Write a short summary of what happens in the ambient or digital execution or campaign.

Famous broken statues around Paris, including the famous Venus de Milo, and various others in the Jardin des Tuileries and the Parc Monceau were fitted with symbolic 3D prosthetic limbs for everyone to see. Over a period of 24 hours, these statues became the spokespersons for our message: No more bodies in the world should have to wait this long to be repaired.

Cultural/Context information for the jury

There are 100 million people around the world in need of artificial limbs. In Togo, some of them have been waiting for almost 20 years. To help solve this problem, Handicap International developed 3D printing technology for prosthetics in an aim to improve access and reduce the wait for war victims stranded in dangerous or inaccessible zones.