2018 Print & Outdoor Craft

ONE POSTER FOR PEACE

Gold Eurobest

Demo Film

Digital Proof JPG

TitleONE POSTER FOR PEACE
BrandINTER-RELIGIOUS COUNCIL IN BOSNIA AND HERZEGOVINA
Product/ServicePUBLIC SERVICES
Category A01. Art Direction
Entrant NEW MOMENT NEW IDEAS COMPANY Belgrade, SERBIA
Idea Creation NEW MOMENT NEW IDEAS COMPANY Belgrade, SERBIA
Idea Creation 2 Y&R DUBAI, UNITED ARAB EMIRATES
Credits
Name Company Position
Zarko Sakan New Moment New Ideas Company Managing Director
Jasmina Nikolic New Moment New Ideas Company Client Service Director
Kalpesh Patankar Y&R Dubai Executive Creative Director
Ana Sutic New Moment New Ideas Company Creative Director
Igor Milovanovic New Moment New Ideas Company Art Director
Sambhav Khandelwal Y&R Dubai Copywriter
Dragan Rujevic New Moment New Ideas Company BIH Managing Director BIH
Kapil Bhimekar Y&R Dubai Associate Creative Director/Art Director
Lazar Sakan New Moment New Ideas Company Creative Manager
Ryan Atkinson Y&R Dubai Designer
Prabhilash Purushothaman Y&R Dubai Finalizer
Marija Bajic New Moment New Ideas Company BIH Account Director

Cultural/Context information for the jury

Religious differences are still at the root of many conflicts around the world. The Inter-religious Council in Bosnia and Herzegovina wanted to tackle prejudice and raise awareness of the importance of inter-religious dialogue. The One Posters were created to unite Islam and Christianity and show how they have more in common than what divides them. Each poster took inspiration from art forms found in churches and mosques around the world and brought them together to spread a message of peace. The posters are now being promoted at peace conferences across Europe, Middle-East and Asia.