Title | ”ALONE” |
Brand | THE SALVATION ARMY FINLAND |
Product/Service | CHARITY |
Category |
B13. Not-for-profit / Charity /Government |
Entrant
|
THE SALVATION ARMY FINLAND Helsinki, FINLAND
|
Idea Creation
|
MAKE IT SIMPLE Helsinki, FINLAND
|
Production
|
OTTO PRODUCTION Helsinki, FINLAND
|
Production 2
|
HUMINA Helsinki, FINLAND
|
Credits
Jarkko Tuuri, Jukka Mannio |
Make it Simple |
Creative Director |
Pia Eiro |
Make it Simple |
Account Director |
Anne Fredriksson |
The Salvation Army Finland |
Marketing Director |
Markus Virpiö |
Otto Production |
Director |
Risto Nikkilä |
Otto Production |
Producer |
Pirjo Ketola |
Vizeum |
Account Director |
Hena Blomberg |
Otto Production |
DOP |
Humina |
Humina |
Sound |
Write a short summary of what happens in the film
Alienation means that social contacts and networks disappear. A person is left alone in the midst of trouble. This point of view is dramatized by a simple visual idea: a deserted city.
Cultural/Context information for the jury
The Salvation Army Finland is one of the best-known charitable organizations in Finland. The new “Help People” fundraising campaign was launched in 2017. It helps people in need: young adults, families and senior citizens that are alienated from the society.