STAY CONNECTED

ClientELISA
Category A11. Consumer Services
TitleSTAY CONNECTED
Product/ServiceTELECOMMUNICATIONS, ICT AND DIGITAL SERVICES
Entrant BOB THE ROBOT Helsinki, FINLAND
Idea Creation BOB THE ROBOT Helsinki, FINLAND
Production DIRECTORS GUILD Helsinki, FINLAND
Additional Company ELISA OYJ Helsinki, FINLAND
Credits
Name Company Position
Toni Tiusanen Bob the Robot Oy Creative Director
Ilkka Sairanen Bob the Robot Oy Copywriter
Henri Haka Bob the Robot Oy Art Director
Nina Miettinen Bob the Robot Oy Account Director
Maija Silamo Bob the Robot Oy Client Team Director
Ville Varesvuo Directors Guild Executive Producer
Juha-Matti Nieminen Directors Guild Producer
Pete Riski Directors Guild Director
Jean-Noël Mustonen Directors Guild Cinematographer
Eve Ashwell Ashwell @ Assembly Rooms Editor
Toni Wirtanen Elisa Oyj Marketing Director
Tommi Taponen Elisa Oyj Senior Marketing Communications Manager
Pekka Kyllönen Elisa Oyj Senior Marketing Manager
Katiye Vuorela Elisa Oyj Communications Director

Write a short summary of what happens in the film

“Stay Connected” is a story about a teenage boy who has grown distant to his father and finds comfort in his smartphone and friends. The father tries to reach out to his son, gradually finding modern digital channels. A conflict makes them both see that being there for one another is the most important form of communication.

Cultural/Context information for the jury

Elisa is a telecommunications, ICT and digital service company and a market leader in Finland. Elisa recognizes the downsides of the network they provide – such as screentime replacing facetime and cyberbullying – and campaigns against them.