Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A04 Consumer Durables
THE INDOOR GENERATION
VELUX
VELUX
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Short List
THE GALLERY OF EMERGING SPECIES
HASBRO
PLAY-DOH
DDB PARIS FRANCE DDB PARIS
FRANCE
Short List
A05 Automotive
THE BLIND PHOTOGRAPHER
VOLKSWAGEN AG
VOLKSWAGEN ARTEON
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
Short List
A06 Retail
BLOCK WISH
S GROUP
ALEPA
S-GROUP Helsinki FINLAND SOK MEDIA
Helsinki
FINLAND
Gold
HORNBACH "WERKSTÜCK EDITION 001"
HORNBACH BAUMARKT AG
HORNBACH
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
A07 Travel
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM
HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Bronze
A09 Media / Entertainment
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3
LA FORÊT (TV SERIES)
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE
Silver
BIHOR COUTURE
BEAU MONDE
PUBLISHING
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA
Grand Prix
A10 B2B
THE LOST TYPOGRAPHY OF BAUHAUS
ADOBE
ADOBE TYPEKIT
ABBY PRIEST Stockholm SWEDEN ABBY PRIEST
Stockholm
SWEDEN
Short List
A12 Corporate Social Responsibility (CSR) / Corporate Image
AUTISM CAN WORK
ANDROS
FRUITY DESERT
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE
Paris
FRANCE
Bronze
FREE DEMOCRATS "MADE OF DEFEAT – A PHOTOGRAPHIC TALE."
FREE DEMOCRATS
POLITICAL PARTY
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
A13 Not-for-profit / Charity/ Government
ADOPTIFY
TIERSCHUTZVEREIN MUENCHEN E.V.
ADOPTIFY
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
Short List
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS
SONGS WITH CENSORED ARTICLES
DDB BERLIN GERMANY DDB BERLIN
GERMANY
Bronze
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN
ETHIOPIAN AID
BBDO Berlin GERMANY BBDO
Berlin
GERMANY
Short List
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS)
ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
Bronze
MY CHILD
MAGNA
NON-PROFIT
ISTROPOLITANA OGILVY Bratislava SLOVAK REPUBLIC ISTROPOLITANA OGILVY
Bratislava
SLOVAK REPUBLIC
Short List
B02 Microsites
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS)
ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
Short List
B03 Web Service / App
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE)
REPICTURING HOMELESS
HAVAS GERMANY GERMANY HAVAS GERMANY
GERMANY
Silver
D01 Social Video
THE INDOOR GENERATION
VELUX
VELUX
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Short List
BOXES
UBER APACX
UBER
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
Short List
WELCOME LISTENERS
HIFI KLUBBEN
HIFI KLUBBEN
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Short List
D02 Interactive Video
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3
LA FORÊT (TV SERIES)
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE
Short List
D04 Brand / Product Video
HORNBACH "IN YOUR CORNER."
HORNBACH BAUMARKT AG
RETAIL / SERVICE
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
E02 Social Purpose
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS
SONGS WITH CENSORED ARTICLES
DDB BERLIN GERMANY DDB BERLIN
GERMANY
Silver
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL
ANORAK Oslo NORWAY ANORAK
Oslo
NORWAY
Short List
DOGS FOR DOGS
PEDIGREE
CHARITY
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
Short List
L'EAU DE CHRIS
CALM
CAMPAIGN AGAINST LIVING MISERABLY
BMB London UNITED KINGDOM BMB
London
UNITED KINGDOM
Short List
E03 Innovative Use of Social or Community
BLOCK WISH
S GROUP
ALEPA
S-GROUP Helsinki FINLAND SOK MEDIA
Helsinki
FINLAND
Silver
FIGHTING CANCER
CANCER@WORK
CANCER@WORK
CANCER@WORK Antony FRANCE FAMOUSGREY PARIS
FRANCE
Silver
E04 Real-time Response
OBAMA'S USED CHAIR
IKEA NORWAY
IKEA NORWAY
SMFB Oslo NORWAY SMFB
Oslo
NORWAY
Short List
UNMASKING A RACIST AGENDA
EKSTRA BLADET
NEWSPAPER
HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE
Copenhagen
DENMARK
Short List
E05 Influencer / Talent
DOGS FOR DOGS
PEDIGREE
CHARITY
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
Gold
BLACKOUT TRACK
ASICS
GEL-KAYANO 25 RUNNING SHOE
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
Short List
RADJA - SUPPORTER WITHOUT LIMITS
ORANGE
EAGLE UNLIMITED SUBSCRIPTION
PUBLICIS BRUSSELS BELGIUM PUBLICIS BRUSSELS
BELGIUM
Short List
E06 Co-Creation & User Generated Content
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM
HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Short List
E07 Content Placement
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS
SONGS WITH CENSORED ARTICLES
DDB BERLIN GERMANY DDB BERLIN
GERMANY
Gold
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN
ETHIOPIAN AID
BBDO Berlin GERMANY BBDO
Berlin
GERMANY
Bronze
STORIES FROM THE OTHER SIDE OF THE WORLD
CARE
NGO
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
Short List
E08 Community Building & Management
STORIES FROM THE OTHER SIDE OF THE WORLD
CARE
NGO
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
Short List
F01 Branded Games
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3
LA FORÊT (TV SERIES)
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE
Bronze
RACE A NATION
VODAFONE
TELECOMMUNICATIONS
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA
Short List
G01 Tangible Tech
FOOTBALLPEN
RADIO.DE GMBH
RADIO PLATFORM RADIO.NET
HAVAS GERMANY GERMANY HAVAS GERMANY
GERMANY
Bronze
DOT MINI. THE FIRST SMART MEDIA DEVICE FOR THE VISUALLY IMPAIRED.
DOT INCORPORATION
DOT MINI
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
SERVICEPLAN KOREA
Seoul
DOT INCORPORATION
Seoul
CLOUDANDCO
Seoul
GERMANY
SOUTH KOREA
Short List
G02 Spatial Tech
DRAW TO ART
GOOGLE
INTERACTIVE EASEL
GOOGLE CREATIVE LAB London UNITED KINGDOM GOOGLE CREATIVE LAB
London
UNITED KINGDOM
Short List
RECRUITING CAR
VOLVO
VOLVO S90
FAMOUSGREY BRUSSELS BELGIUM FAMOUSGREY BRUSSELS
BELGIUM
Short List
H01 Integrated Multi-Platform Campaign (Online & Offline)
THE INDOOR GENERATION
VELUX
VELUX
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Short List
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS)
ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
Bronze
HORNBACH "WERKSTÜCK EDITION 001"
HORNBACH BAUMARKT AG
HORNBACH
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
BIHOR COUTURE
BEAU MONDE
PUBLISHING
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA
Bronze