Title Brand Product / Service Entrant Company Location Idea Creation Company Location Media Placement Location Award
B07 Use of Stunts
BLACK SUPERMARKET
CARREFOUR / CARREFOUR
MARCEL Paris FRANCE MARCEL
Paris
FRANCE
Short List
B08 Use of Digital Platforms
THE VOICE OF VOICES
NEMO / HEALTHCARE
McCANN MILAN ITALY McCANN MILAN
ITALY REPRISE MEDIA
Milan
ITALY
Short List
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM / HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
THE 90-MINUTE CHALLENGE
ST HUBERT / ST HUBERT OMEGA 3
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
SAY IT WITH SKY
SKY GERMANY / SKY
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE) / REPICTURING HOMELESS
HAVAS GERMANY GERMANY HAVAS GERMANY
GERMANY HAVAS GERMANY
GERMANY
Short List
PRE-ROLL DRAMA “THE BUZZ”
ROSTELECOM / CONSUMER SERVICES ROSTELECOM
BOOTLEG Moscow RUSSIA BOOTLEG
Moscow
RUSSIA DENTSU X
Moscow
RUSSIA
MEMORIAL TICKETS
RESPONSIBLE YOUNG DRIVERS / DON'T DRINK AND DRIVE
DE VLOER Antwerp BELGIUM DE VLOER
Antwerp
BELGIUM
INNOCENT CHILD PORN
CHILD FOCUS / BELGIAN CENTER FOR MISSING CHILDREN
WUNDERMAN Antwerp BELGIUM WUNDERMAN
Antwerp
BELGIUM
Bronze
GIFT BOT
LEGO / LEGO
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
GAME OF TORRENTS
MEDIA MARKT / VIDEO
WUNDERMAN Antwerp BELGIUM WUNDERMAN
Antwerp
BELGIUM
GAME CHAINGERS
UNICEF / UNICEF
BETC Paris FRANCE BETC
Paris
FRANCE
Short List
BUFFER RAGE
VOO / TELECOM
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM VIZEUM
Brussels
BELGIUM
Bronze
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM BRIGHTFISH
Brussels
MEDIALAAN
Vilvoorde
BELGIUM
BILLBOARDS BEYOND BORDERS
REPORTERS WITHOUT BORDERS / REPORTERS WITHOUT BORDERS
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
B09 Use of Mobile
SHAKE PARKINSON OFF
ICM PARKINSON / PREVENTION OF PARKINSON'S DISEASE
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE ZENITH
Paris
FRANCE
SEEN
COCA-COLA / COCA-COLA
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
MRM//McCANN BUCHAREST
ROMANIA UM BUCHAREST
ROMANIA
SAFETY CODE
AUDI / BRAND BUILDING CAMPAIGN FOR AUDI
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
LUFTHANSA "WALK-IN ADS"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY KOLLE REBBE | ACCENTURE INTERACTIVE
Hamburg
GERMANY
BLOCK WISH
S GROUP / ALEPA
S-GROUP Helsinki FINLAND SOK MEDIA
Helsinki
FINLAND CARAT
Helsinki
FINLAND
Bronze
AUDI QUATTRO COASTER
AUDI / AUDI QUATTRO
POL Oslo NORWAY POL
Oslo
NORWAY MEDIACOM
Oslo
NORWAY
B10 Use of Social Platforms
WELCOME LISTENERS
HIFI KLUBBEN / HIFI KLUBBEN
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK MEDIACOM
Arhus
DENMARK
WEDGES - FRIES
MC DONALD'S / WEDGES - FRIES
DDB PARIS FRANCE DDB PARIS
FRANCE
VICTIMS OF FASHION VICTIMS
IKEA / -
WE ARE SOCIAL Milan ITALY WE ARE SOCIAL
Milan
WE ARE SOCIAL
Milan
ITALY
THIRSTY TAGS
GEORGIAN WATER AND POWER / WATER SUPPLIER
REDBERRY Tbilisi GEORGIA REDBERRY
Tbilisi
GEORGIA REDBERRY
Tbilisi
GEORGIA
THE SOCIAL BEER
SPENDRUPS BRYGGERI AB / NORRLANDS GULD
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
ANORAK Oslo NORWAY ANORAK
Oslo
NORWAY OATH NORDICS
Copenhagen
DENMARK
STORIES FROM THE OTHER SIDE OF THE WORLD
CARE / NGO
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
RADJA - SUPPORTER WITHOUT LIMITS
ORANGE / EAGLE UNLIMITED SUBSCRIPTION
PUBLICIS BRUSSELS BELGIUM PUBLICIS BRUSSELS
BELGIUM
KFC TV SHOPPING
KFC RUSSIA / KFC CHICKEN BASKET
RODNYA CREATIVE PR STUDIO Moscow RUSSIA RODNYA CREATIVE PR STUDIO
Moscow
AILOVE
Moscow
RUSSIA RODNYA CREATIVE PR STUDIO
Moscow
AILOVE
Moscow
RUSSIA
FIGHTING CANCER
CANCER@WORK / CANCER@WORK
CANCER@WORK Antony FRANCE FAMOUSGREY PARIS
FRANCE
Short List
DOGS FOR DOGS
PEDIGREE / CHARITY
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE CLM BBDO
Paris
FRANCE
DIGI-DOPE
ANDERZORG / NTB
XXS AMSTERDAM Schiphol THE NETHERLANDS XXS AMSTERDAM
Schiphol
THE NETHERLANDS MINDSHARE
Amsterdam
THE NETHERLANDS
CAR COMMERCIAL TO GO
CENTRAAL BEHEER / CAR INSURANCE
DDB Amsterdam THE NETHERLANDS DDB
Amsterdam
TRIBAL
Amstelveen
THE NETHERLANDS MINDSHARE
Amsterdam
THE NETHERLANDS
Silver
BLOCK WISH
S GROUP / ALEPA
S-GROUP Helsinki FINLAND SOK MEDIA
Helsinki
FINLAND CARAT
Helsinki
FINLAND
Short List
AWAKEN THE PHANTOM
NIKE FOOTBALL / NIKE PHANTOMVSN FOOTBALL BOOT
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS WIEDEN+KENNEDY AMSTERDAM
THE NETHERLANDS MINDSHARE
London
UNITED KINGDOM
#ROMANOVS100: 4,000 PHOTOS. 4 SOCIAL NETWORKS. 1 FAMILY.
RT / DOCUMENTARY SOCIAL MEDIA PROJECT #ROMANOVS100
RT Moscow RUSSIA RT
Moscow
RUSSIA RT
Moscow
RUSSIA
#LIFEINHEL
FINAVIA / HELSINKI AIRPORT
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND DAGMAR
Helsinki
FINLAND
Short List
B11 Use of Technology
THE BEST CHAIR
MERCEDES-BENZ IO / THE BEST CHAIR
COMON Lisbon PORTUGAL COMON
Setúbal
PORTUGAL
SHAKE PARKINSON OFF
ICM PARKINSON / PREVENTION OF PARKINSON'S DISEASE
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE ZENITH
Paris
FRANCE
Short List
SCOUT VIEW
THE GUIDES AND SCOUTS OF SWEDEN / THE GUIDES AND SCOUTS OF SWEDEN - YOUTH AND PEACE ORGANISATION
GARBERGS Stockholm SWEDEN GARBERGS
Stockholm
SWEDEN
RE:IMAGINE STREET ART
SAMSUNG / SAMSUNG MOBILE
CHEIL GERMANY Frankfurt GERMANY CHEIL GERMANY
Frankfurt
GERMANY
KIA LEAD GENERATION SYSTEM
KIA / AUTOMOBILES
HAVAS MEDIA Madrid SPAIN HAVAS MEDIA
Madrid
SPAIN
GAME CHAINGERS
UNICEF / UNICEF
BETC Paris FRANCE BETC
Paris
FRANCE
Bronze
FEATURING ALEXA
TOO MANY T'S / TOO MANY T'S
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
TOO MANY T'S
London
GERMANY
UNITED KINGDOM
C01 Use of Data Driven Insight
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
5 MIN AND 13 SECONDS OF PARKING
SMART / A SMART CAR
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM
C02 Use of Real-time Data
THE ICONIC WEATHER FORCAST BROUGHT TO YOU BY MCDONALD'S
MCDONALD'S / MCDONALD'S
LEO BURNETT LONDON UNITED KINGDOM LEO BURNETT LONDON
UNITED KINGDOM TALON
London
UNITED KINGDOM
SAY IT WITH SKY
SKY GERMANY / SKY
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
LUFTHANSA "FOLLOW THE PLAN"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY KOLLE REBBE | ACCENTURE INTERACTIVE
Hamburg
GERMANY WALL
Berlin
GERMANY