|
Title
Brand
Product / Service
|
Entrant Company |
Location
|
Idea Creation Company
|
Location |
PR
|
Location
|
Award
|
|
A01 Food & Drink
|
PU:REST
IVL, CARSLBERG, NYA CARNEGIEBRYGGERIET
BEER |
BURSON COHN & WOLFE Stockholm
|
SWEDEN |
BURSON COHN & WOLFE
Stockholm
|
SWEDEN |
BURSON COHN & WOLFE
Stockholm
|
SWEDEN
|
Short List |
OCEANS WEEK
AB INBEV
CORONA X PARLEY |
WIEDEN+KENNEDY AMSTERDAM
|
THE NETHERLANDS |
WIEDEN+KENNEDY AMSTERDAM
|
THE NETHERLANDS |
ALISON BROD MARKETING + COMMUNICATIONS
New York
|
USA
|
Short List |
AUTISM CAN WORK
ANDROS
FRUITY DESERT |
SERVICEPLAN FRANCE Paris
|
FRANCE |
SERVICEPLAN FRANCE
Paris
|
FRANCE |
SERVICEPLAN FRANCE
Paris
|
FRANCE
|
Short List |
|
A04 Consumer Durables
|
UNSPOIL ME
SAMSUNG
SAMSUNG QLED TV |
WENDERFALCK Stockholm
|
SWEDEN |
WENDERFALCK
Stockholm
|
SWEDEN |
WENDERFALCK
Stockholm
|
SWEDEN
|
Short List |
BLACKOUT TRACK
ASICS
GEL-KAYANO 25 RUNNING SHOE |
EDELMAN London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM
|
Bronze
|
|
A05 Automotive
|
RECRUITING CAR
VOLVO
VOLVO S90 |
FAMOUSGREY BRUSSELS
|
BELGIUM |
FAMOUSGREY BRUSSELS
|
BELGIUM |
FAMOUS RELATIONS
Brussels
|
BELGIUM
|
Silver
|
|
A06 Retail
|
BLACK SUPERMARKET
CARREFOUR
CARREFOUR |
MARCEL Paris
|
FRANCE |
MARCEL
Paris
|
FRANCE |
|
|
Silver
|
|
A07 Travel
|
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM
HOTEL ROOMS |
JUNG VON MATT/LIMMAT Zürich
|
SWITZERLAND |
JUNG VON MATT/LIMMAT
Zürich
|
SWITZERLAND |
|
|
Gold
|
|
A09 Media / Entertainment
|
THE LAND OF FREE PRESS
HELSINGIN SANOMAT
HELSINGIN SANOMAT |
TBWA\HELSINKI
|
FINLAND |
TBWA\HELSINKI
Helsinki
HELSINGIN SANOMAT
|
FINLAND |
TBWA\HELSINKI
Helsinki
HELSINGIN SANOMAT
|
FINLAND
|
Silver
|
BIHOR COUTURE
BEAU MONDE
PUBLISHING |
McCANN BUCHAREST
|
ROMANIA |
McCANN BUCHAREST
|
ROMANIA |
|
|
Silver
|
|
A10 B2B
|
THE LOST TYPOGRAPHY OF BAUHAUS
ADOBE
ADOBE TYPEKIT |
ABBY PRIEST Stockholm
|
SWEDEN |
ABBY PRIEST
Stockholm
|
SWEDEN |
|
|
Gold
|
|
A11 Consumer Services
|
SAFELOCK
KPN
SAFELOCK |
N=5 Amsterdam
|
THE NETHERLANDS |
N=5
Amsterdam
|
THE NETHERLANDS |
KOOLHOVEN & PARTNERS
Amsterdam
|
THE NETHERLANDS
|
Short List |
|
A12 Not-for-profit / Charity / Government
|
NO MORE EMPTY DESKS
FARE X BENE
ONLUS |
DLV BBDO Milan
|
ITALY |
DLV BBDO
Milan
|
ITALY |
|
|
Short List |
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL |
ANORAK Oslo
|
NORWAY |
ANORAK
Oslo
|
NORWAY |
SLAGER
Oslo
|
NORWAY
|
Short List |
BORDEAUX 2050
AJE
WINE BOTTLE |
McCANN PARIS
|
FRANCE |
McCANN PARIS
|
FRANCE |
WEBER SHANDWICK
Paris
|
FRANCE
|
Bronze
|
THE VOICE OF VOICES
NEMO
HEALTHCARE |
McCANN MILAN
|
ITALY |
McCANN MILAN
|
ITALY |
|
|
Bronze
|
PAINT IT BACK
SCOUTS OF CROATIA
AFFORESTATION OF CROATIA |
IMAGO Zagreb
|
CROATIA |
IMAGO
Zagreb
|
CROATIA |
|
|
Short List |
|
B01 Corporate Image, Communication & Reputation Management
|
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE)
REPICTURING HOMELESS |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY
|
Silver
|
AUTISM CAN WORK
ANDROS
FRUITY DESERT |
SERVICEPLAN FRANCE Paris
|
FRANCE |
SERVICEPLAN FRANCE
Paris
|
FRANCE |
SERVICEPLAN FRANCE
Paris
|
FRANCE
|
Short List |
SENIORS FOR SENIORS
VODAFONE
VODAFONE |
McCANN PRAGUE
|
CZECH REPUBLIC |
McCANN PRAGUE
|
CZECH REPUBLIC |
|
|
Short List |
SAFELOCK
KPN
SAFELOCK |
N=5 Amsterdam
|
THE NETHERLANDS |
N=5
Amsterdam
|
THE NETHERLANDS |
KOOLHOVEN & PARTNERS
Amsterdam
|
THE NETHERLANDS
|
Gold
|
|
B02 Public Affairs & Lobbying
|
BLACK SUPERMARKET
CARREFOUR
CARREFOUR |
MARCEL Paris
|
FRANCE |
MARCEL
Paris
|
FRANCE |
|
|
Silver
|
TRASH ISLES
LADBIBLE/THE PLASTIC OCEANS FOUNDATION
THE PLASTIC OCEANS FOUNDATION |
AMVBBDO London
|
UNITED KINGDOM |
AMVBBDO
London
|
UNITED KINGDOM |
LADBIBLE
London
|
UNITED KINGDOM
|
Grand Prix
|
|
B03 Crisis Communication & Issue Management
|
THIRSTY TAGS
GEORGIAN WATER AND POWER
WATER SUPPLIER |
REDBERRY Tbilisi
|
GEORGIA |
REDBERRY
Tbilisi
|
GEORGIA |
REDBERRY
Tbilisi
|
GEORGIA
|
Bronze
|
|
B04 Business Citizenship / Corporate Responsibility & Environmental
|
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE)
REPICTURING HOMELESS |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY
|
Gold
|
THE UNBREAKABLE RAINBOW
BEN&JERRY'S
CSR EVENT |
180HEARTBEATS+JUNG V MATT Warsaw
|
POLAND |
180HEARTBEATS+JUNG V MATT
Warsaw
|
POLAND |
180HEARTBEATS+JUNG V MATT
Warsaw
|
POLAND
|
Bronze
|
THE ROOM
IKEA ITALY
COLLABORATIONWITH NON PROFIT ORGANISATION TELEFONO DONNA |
STV DDB Milan
|
ITALY |
STV DDB
Milan
|
ITALY |
|
|
Short List |
|
B07 Use of Events & Stunts
|
#LIFEINHEL
FINAVIA
HELSINKI AIRPORT |
TBWA\HELSINKI
|
FINLAND |
TBWA\HELSINKI
|
FINLAND |
TBWA\HELSINKI
|
FINLAND
|
Short List |
BLACKOUT TRACK
ASICS
GEL-KAYANO 25 RUNNING SHOE |
EDELMAN London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM
|
Short List |
GO WITH THE FAKE
DIESEL
CLOTHES |
PUBLICIS ITALY Milan
|
ITALY |
PUBLICIS ITALY
Milan
PUBLICIS
New York
|
ITALY
USA |
|
|
Bronze
|
RECRUITING CAR
VOLVO
VOLVO S90 |
FAMOUSGREY BRUSSELS
|
BELGIUM |
FAMOUSGREY BRUSSELS
|
BELGIUM |
FAMOUS RELATIONS
Brussels
|
BELGIUM
|
Short List |
|
B08 Use of Celebrity, Influencers & Key Opinion Leaders
|
CYBERBULLYING: NOT OKAY
NORWEGIAN DIRECTORATE FOR CHILDREN, YOUTH AND FAMILY AFFAIRS
PREVENTING HATE SPEECH BETWEEN THE YOUNG POPULATION IN NORWAY |
GEELMUYDEN KIESE Oslo
|
NORWAY |
GEELMUYDEN KIESE
Oslo
|
NORWAY |
GEELMUYDEN KIESE
Oslo
|
NORWAY
|
Short List |
DOGS FOR DOGS
PEDIGREE
CHARITY |
CLM BBDO Paris
|
FRANCE |
CLM BBDO
Paris
|
FRANCE |
CLM BBDO
Paris
|
FRANCE
|
Short List |
STORIES FROM THE OTHER SIDE OF THE WORLD
CARE
NGO |
CLM BBDO Paris
|
FRANCE |
CLM BBDO
Paris
|
FRANCE |
CLM BBDO
Paris
|
FRANCE
|
Bronze
|
|
B09 Sponsorship & Brand Partnership
|
REPICTURING HOMELESS
GETTY IMAGES AND FIFTYFIFTY (MAGAZINE FROM HOMELESS PEOPLE)
REPICTURING HOMELESS |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY |
HAVAS GERMANY
|
GERMANY
|
Bronze
|
SAMSUNG SMARTSUIT
SAMSUNG ELECTRONICS BENELUX
SMARTPHONE |
CHEIL WORLDWIDE Amsterdam
|
THE NETHERLANDS |
CHEIL WORLDWIDE
Amsterdam
|
THE NETHERLANDS |
GLASNOST
Amsterdam
|
THE NETHERLANDS
|
Silver
|
|
B10 Launch / Re-launch
|
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3
LA FORÊT (TV SERIES) |
PUBLICIS CONSEIL Paris
|
FRANCE |
PUBLICIS CONSEIL
Paris
|
FRANCE |
PUBLICIS CONSEIL
Paris
|
FRANCE
|
Short List |
BLACKOUT TRACK
ASICS
GEL-KAYANO 25 RUNNING SHOE |
EDELMAN London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM |
EDELMAN
London
|
UNITED KINGDOM
|
Silver
|
|
B11 Brand Voice & Strategic Storytelling
|
SAVE OUR SPECIES
LACOSTE
LACOSTE |
BETC Paris
|
FRANCE |
BETC
Paris
|
FRANCE |
BETC
Paris
|
FRANCE
|
Short List |
|
B12 Content-led Engagement & Marketing
|
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS
SONGS WITH CENSORED ARTICLES |
DDB BERLIN
|
GERMANY |
DDB BERLIN
|
GERMANY |
FINCHFACTOR
Amsterdam
|
THE NETHERLANDS
|
Silver
|
THE INDOOR GENERATION
VELUX
VELUX |
&CO Copenhagen
|
DENMARK |
&CO
Copenhagen
|
DENMARK |
WEBER SHANDWICK
Edinburgh
|
UNITED KINGDOM
|
Short List |
|
C01 Use of Digital in a PR campaign
|
UNSPOIL ME
SAMSUNG
SAMSUNG QLED TV |
WENDERFALCK Stockholm
|
SWEDEN |
WENDERFALCK
Stockholm
|
SWEDEN |
WENDERFALCK
Stockholm
|
SWEDEN
|
Short List |
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS)
ROAD SAFETY ORGANISATION |
HAPPINESS BRUSSELS Brussels
|
BELGIUM |
HAPPINESS BRUSSELS
Brussels
|
BELGIUM |
|
|
Bronze
|
|
C02 Use of Social in a PR campaign
|
THIRSTY TAGS
GEORGIAN WATER AND POWER
WATER SUPPLIER |
REDBERRY Tbilisi
|
GEORGIA |
REDBERRY
Tbilisi
|
GEORGIA |
REDBERRY
Tbilisi
|
GEORGIA
|
Short List |
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL
AMNESTY INTERNATIONAL |
ANORAK Oslo
|
NORWAY |
ANORAK
Oslo
|
NORWAY |
SLAGER
Oslo
|
NORWAY
|
Bronze
|
|
C03 Social Community Building & Management
|
VLOGGERS' SWAP
TELEKOM
UNLIMITED INTERNET |
TELEKOM ROMANIA Bucharest
|
ROMANIA |
LEO BURNETT
Bucharest
|
ROMANIA |
LEO BURNETT
Bucharest
|
ROMANIA
|
Short List |
|
C05 Co-Creation & User Generated Content
|
THE VOICE OF VOICES
NEMO
HEALTHCARE |
McCANN MILAN
|
ITALY |
McCANN MILAN
|
ITALY |
|
|
Silver
|
|
C06 Innovative Use of Social Media
|
THE UNCENSORED PLAYLIST
REPORTERS WITHOUT BORDERS
SONGS WITH CENSORED ARTICLES |
DDB BERLIN
|
GERMANY |
DDB BERLIN
|
GERMANY |
FINCHFACTOR
Amsterdam
|
THE NETHERLANDS
|
Short List |
|
C07 Use of Technology
|
GAME CHAINGERS
UNICEF
UNICEF |
BETC Paris
|
FRANCE |
BETC
Paris
|
FRANCE |
BETC
Paris
|
FRANCE
|
Bronze
|
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND
NEWSPAPER |
ROTHCO | ACCENTURE INTERACTIVE Dublin
|
IRELAND |
ROTHCO | ACCENTURE INTERACTIVE
Dublin
|
IRELAND |
THE TIMES/NEWS UK & IRELAND
London
ROTHCO | ACCENTURE INTERACTIVE
Dublin
|
UNITED KINGDOM
IRELAND
|
Gold
|
SAFELOCK
KPN
SAFELOCK |
N=5 Amsterdam
|
THE NETHERLANDS |
N=5
Amsterdam
|
THE NETHERLANDS |
KOOLHOVEN & PARTNERS
Amsterdam
|
THE NETHERLANDS
|
Bronze
|
|
E01 Integrated Campaign led by PR
|
#BLOODNORMAL
LIBRESSE/ BODYFORM (ESSITY)
BODYFORM |
KETCHUM London
|
UNITED KINGDOM |
AMVBBDO
London
|
UNITED KINGDOM |
KETCHUM
London
|
UNITED KINGDOM
|
Bronze
|
|
E02 Low Budget / High Impact Campaign
|
THE LAND OF CHLAMYDIA
7-ELEVEN
CONDOMS |
REITAN CONVENIENCE Oslo
|
NORWAY |
MORGENSTERN
Oslo
|
NORWAY |
|
|
Bronze
|
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM
HOTEL ROOMS |
JUNG VON MATT/LIMMAT Zürich
|
SWITZERLAND |
JUNG VON MATT/LIMMAT
Zürich
|
SWITZERLAND |
|
|
Silver
|
THE UNIVERSITY OF GHENT EXPERIMENT
GHENT UNIVERSITY (UGENT)
UNIVERSITY |
MORTIERBRIGADE Brussels
|
BELGIUM |
MORTIERBRIGADE
Brussels
MORTIERBRIGADE DIGITAL MANUFACTURE
Ghent
|
BELGIUM |
MORTIERBRIGADE
Brussels
|
BELGIUM
|
Short List |