Timothy Manuel |
Toyota Belgium |
Managing Director |
Lila Malliari |
Toyota Belgium |
Marketing Director |
André Juprelle |
Toyota Belgium |
Group Category Manager |
Lise Dillens |
Toyota Belgium |
Category Manager |
Karen Corrigan |
Happiness / An FCB alliance |
Executive Creative Management |
Geoffrey Hantson |
Happiness / an FCB alliance |
Chief Creative Officer |
Mateusz Mroszczak |
Happiness / An FCB alliance |
Creative Director |
Philippe Fass |
Happiness / An FCB alliance |
Creative Director |
Morgane Choppinet |
Happiness / An FCB alliance |
Concept Provider |
Toon Vanpoucke |
Happiness / An FCB alliance |
Concept Provider |
Katrien Bottez |
Happiness / An FCB alliance |
Senior Creative Coach |
Pascal Kemajou |
Happiness / An FCB alliance |
Group Account Director |
Coline Hercot |
Happiness / An FCB alliance |
Account Manager |
Isabelle Koelman |
Happiness / An FCB alliance |
Strategic Director |
Eline Goethals |
Happiness / An FCB alliance |
Strategic Director |
Sophie Gunsbourg |
Happiness / An FCB alliance |
Agency Producer |
Kassandra Donia |
Happiness / An FCB alliance |
DTP |
Anouk Kimplaire |
Happiness / An FCB alliance |
Graphic Designer |
Antoine Melis |
Antoine Melis |
Photographer |
Being environmentally friendly is useless for the planet if it’s only the happy few who are. When Belgian people think of ecological cars, they see them as very expensive and only accessible for the happy few. Look at the Tesla for example: a car that is almost impossible to buy for most people as they don’t have that kind of budget. Toyota wants to show people it is possible to drive ecological and cheap. As the Yaris Hybrid is the only model in the b-segment that has an eco-technology. Which makes it the cheapest ecological car in Belgium. The self-charging Yaris Hybrid makes ecology accessible to the happy many.