Title | SEABASS |
Brand | SEA SHEPHERD DEUTSCHLAND E.V. |
Product/Service | SEA SHEPHERD DEUTSCHLAND E.V. |
Category |
A13. Not-for-profit / Charity / Government |
Entrant
|
OGILVY GERMANY Frankfurt, GERMANY
|
Idea Creation
|
OGILVY GERMANY Frankfurt, GERMANY
|
Media Placement
|
MINDSHARE Frankfurt, GERMANY
|
Production
|
PLATINUM - FOTOGRAFIA PUBLICITARIA Rio de Janeiro, BRAZIL
|
Additional Company
|
SEA SHEPHERD DEUTSCHLAND E.V. Bremen, GERMANY
|
The brief was to create awareness what fatal consequences plastic pollution has on our oceans.
Plastic doesnât disintegrate.
Tiny pieces of plastic float in the water and end up in the stomachs of animals - like the fish we eat.
In our campaign we show deformed fish carrying whole plastic containers in their bodies.