Title Brand Product / Service Entrant Company Country Award
A01 Data-enhanced Creativity
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
Grand Prix
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY
Short List
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
A02 Data-driven Targeting
VLOGGERS' SWAP
TELEKOM / UNLIMITED INTERNET
TELEKOM ROMANIA Bucharest ROMANIA
Bronze
A03 Data-driven Consumer Product
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE
Short List
A04 Data Storytelling
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE
Bronze
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN
Bronze
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
A05 Data Visualisation
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM
Gold
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY
Bronze
FOOTBALL DECODED
MICROSOFT / XBOX / FIFA 18
McCANN LONDON UNITED KINGDOM
Silver
A09 Creative Data Collection & Research
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
Silver
THE VOICE OF VOICES
NEMO / HEALTHCARE
McCANN MILAN ITALY
Short List
HYPERTARGETED AFTER SALES
PEUGEOT, CITROËN, AND DS / AFTERSALES AUTOMOBILE SERVICES (MAINTENANCE)
HAVAS MEDIA Amsterdam THE NETHERLANDS
Short List