Title Brand Product / Service Entrant Company Country Award
A01 Data-enhanced Creativity
SUPERDRIVES
VOLKSWAGEN / VOLKSWAGEN GOLF GTI
TRIBAL WORLDWIDE London UNITED KINGDOM
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY
Short List
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
Grand Prix
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN / ETHIOPIAN AID
BBDO Berlin GERMANY
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN
THE SLEEP DATA DIET
MENZIS / INSURANCE
DDB Amsterdam THE NETHERLANDS
THE SURF BELT
TELE2 SWEDEN / TELE2 SWEDEN
TELE2 Stockholm SWEDEN
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
PARADISE FOUND
SAS / SAS VIYA
CHEIL GERMANY Frankfurt GERMANY
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM
HEARTBEAT PROJECT
PEPSICO / ADRENALINE RUSH
FRIENDS Moscow RUSSIA
UTAIR DREAM DESTINATION EXPERIMENT
UTAIR AIRLINES / UTAIR AIRLINES
FRIENDS Moscow RUSSIA
A02 Data-driven Targeting
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN / ETHIOPIAN AID
BBDO Berlin GERMANY
VLOGGERS' SWAP
TELEKOM / UNLIMITED INTERNET
TELEKOM ROMANIA Bucharest ROMANIA
Bronze
SECRET SANTA: HOW SMALL BUSINESS WON WINTER HOLIDAYS
BANK OF GEORGIA / BANK
REDBERRY Tbilisi GEORGIA
YOUR DREAM HOLIDAY IN ONE CLICK
VACANCESELECT / VACANCESELECT
DEPT Amsterdam THE NETHERLANDS
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM
A03 Data-driven Consumer Product
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE
Short List
THE EMOTION BURGER
BURGER BRAND BELGUM / FASTFOOD CHAIN
HAPPINESS BRUSSELS Brussels BELGIUM
A04 Data Storytelling
5 MIN AND 13 SECONDS OF PARKING
SMART / A SMART CAR
BBDO BELGIUM Brussels BELGIUM
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN
Bronze
CLOSER THAN YOU THINK
CHILD FOCUS / BELGIAN CENTER FOR MISSING CHILDREN
WUNDERMAN Antwerp BELGIUM
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN
DATABLOOM
PUBLICIS.SAPIENT (SELF-PROMOTION) / SELF -PROMOTION
SAPIENTRAZORFISH London UNITED KINGDOM
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND
Short List
PARADISE FOUND
SAS / SAS VIYA
CHEIL GERMANY Frankfurt GERMANY
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE
Bronze
#ROMANOVS100: 4,000 PHOTOS. 4 SOCIAL NETWORKS. 1 FAMILY.
RT / DOCUMENTARY SOCIAL MEDIA PROJECT #ROMANOVS100
RT Moscow RUSSIA
A05 Data Visualisation
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY
Bronze
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM
Gold
FOOTBALL DECODED
MICROSOFT / XBOX / FIFA 18
McCANN LONDON UNITED KINGDOM
Silver
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM
HEARTBEAT PROJECT
PEPSICO / ADRENALINE RUSH
FRIENDS Moscow RUSSIA
A06 Data-technology
LUFTHANSA "FOLLOW THE PLAN"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM
A07 Use of Real-time Data
LUFTHANSA "FOLLOW THE PLAN"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY
BEHIND THE NUMBERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM
TURKISH AIRLINES FLIGHT TRACKER
TURKISH AIRLINES / TURKISH AIRLINES FLIGHT TRACKER
TURKISH AIRLINES Istanbul TURKEY
JR. FORECAST
KRONANS APOTEK (PHARMACY) / JR. FORECAST
PERFECT FOOLS Stockholm SWEDEN
ROSE INDEX
THE VILLAGE / AN ONLINE MOSCOW MAGAZINE
LEO BURNETT MOSCOW RUSSIA
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM
WORLD'S MOST SHARED MOMENTS
HEINEKEN / HEINEKEN
POKE London UNITED KINGDOM
A08 Social Data & Insight
MANY MINI
MINI / -
WE ARE SOCIAL Milan ITALY
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY