Winners & Shortlists

2018 Creative Effectiveness

Grand Prix
Creative Effectiveness eurobest Award
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Creative Effectiveness
GIVE THE RAINBOW
SKITTLES, MARS
SKITTLES		 adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
 UNITED KINGDOM
Grand Prix
BUSTER THE BOXER
JOHN LEWIS
CHRISTMAS GIFTING		 adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
 UNITED KINGDOM
Creative Effectiveness
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL
MICROSOFT
XBOX DESIGN LAB		 McCANN LONDON UNITED KINGDOM McCANN LONDON
 UNITED KINGDOM
Short List
NO MORE EXCUSES
HEINEKEN
HEINEKEN		 PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
POKE
London
PUBLICIS LONDON
 ITALY
UNITED KINGDOM
Creative Effectiveness
A02 Creative Effectiveness for Good
THE HUMAN BILLBOARD
LE CRAN
ANTI RACISM CAMPAIGN		 LEO BURNETT FRANCE Paris FRANCE LEO BURNETT FRANCE
Paris
 FRANCE
Short List