2018 Innovation

Title Client Product/Service Entrant Company Country Award
A01 Innovative Technology
HELMET HAIR
THE HELMET HAIR COMPANY / HELMET HAIR
NORD DDB Stockholm SWEDEN  
NSYNTH SUPER
GOOGLE / MUSICAL INSTRUMENT
GOOGLE CREATIVE LAB London UNITED KINGDOM
Short List
A02 Applied Innovation
PETA "EYE TO EYE"
PETA DEUTSCHLAND E.V. / PETA
KOLLE REBBE Hamburg GERMANY  
DATA-DRIVEN DYNAMIC AUDIO: EUROWINGS PERSONALISES RADIO ADVERTISING
EUROWINGS / EUROWINGS FLIGHTS
ADD2 Duesseldorf GERMANY  
ECTOR THE PROTECTOR BEAR
ROCHE / NO-SMOKING CAMPAIGN
INTEGER Milan ITALY  
GAME CHAINGER
UNICEF / UNICEF
MAKEMEPULSE Paris FRANCE
Short List
THE REAL VOICE OF LOUIS XIV
CANAL+ / VERSAILLES
MAKEMEPULSE Paris FRANCE  
SUSTAIN
HUAWEI / P20
FCB INFERNO London UNITED KINGDOM
Short List
STUA
IKEA NORWAY / IKEA NORWAY
SMFB Oslo NORWAY
Short List
HEAR THE TASTE WITH STEVEN LIU
FINNAIR / FLIGHTS
MIRUM AGENCY Helsinki FINLAND  
AUDI E-XPERIENCE
AUDI (D'IETEREN) / AUDI E-TRON
PROPHETS Antwerp BELGIUM  
SAFELOCK
KPN / SAFELOCK
N=5 Amsterdam THE NETHERLANDS  
THE OMEN BY HP CHALLENGE 2018
EA GAMES / OMEN - VIDEO GAME
EDELMAN London UNITED KINGDOM  
PR STUNT “THE TROJAN BILLBOARD.”
FEDERAL MINISTRY OF THE INTERIOR / Road Safety
FISCHERAPPELT Berlin GERMANY  
A03 Technological Development
TOUCHING MASTERPIECES
NEURODIGITAL / AVATAR VR GLOVES
GEOMETRY GLOBAL Prague CZECH REPUBLIC
Short List
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
Short List
MAKING THE WORLD ACCESSIBLE, DOT BY DOT.
DOT INCORPORATION / DOT TECHNOLOGY & PRODUCTS
SERVICEPLAN GERMANY Munich GERMANY
Short List
SAMSUNG SMARTSUIT
SAMSUNG ELECTRONICS BENELUX / SMARTPHONE
CHEIL WORLDWIDE Amsterdam THE NETHERLANDS
Short List
DIGITAL DRIVING LICENCE
FINNISH TRANSPORT SAFETY AGENCY / DIGITAL DRIVING LICENCE
GREAT APES Helsinki FINLAND  
A04 Early-stage Technology
DOT MINI. THE FIRST SMART MEDIA DEVICE FOR THE VISUALLY IMPAIRED.
DOT INCORPORATION / DOT MINI
SERVICEPLAN GERMANY Munich GERMANY
Short List
PITCH-R
NISSAN / NISSAN FOOTBALL LAB
TBWA\G1 Paris FRANCE  
A05 Business Transformation
BLOCK WISH
S GROUP / ALEPA
S-GROUP Helsinki FINLAND
Short List
KLM BB
KLM ROYAL DUTCH AIRLINES / KLM BB
CODE D'AZUR Amsterdam THE NETHERLANDS  
VALLEY OF CHANGE
JNF UK / SOCIAL CHANGE CAMPAIGN, ENCOURAGING PEOPLE TO RELOCATE TO MITZPE RAMON
JNF UK London UNITED KINGDOM